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Make Your Dog Epic Dog Training Academy
Make Your Dog Epic Dog Training Academy franchises businesses that provide dog obedience and behavioral modification training services at customers' homes and third-party locations. Franchisees operate from home or a commercial office using the franchisor's proprietary training system, standards, and trademarks. The target market is dog owners seeking professional obedience and behavior training, in a competitive industry including other trainers and pet retailers.
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Franchise Costs
20% royalty + $900/mo technology & support + $750/mo coaching + $150/mo software
Financial Performance
Item 19 Financial Performance
Data Based On: Weekly sales information for two independent businesses (Tulsa, Oklahoma and Ogden, Utah) that rebranded and adopted the mobile dog training services offered by the franchisor, for the 8-week period ending August 11, 2024.
* The financial performance data consists of weekly sales for two independent businesses (Tulsa, Oklahoma and Ogden, Utah) that rebranded and adopted the franchisor's mobile dog training services. The provided 8 weeks of sales data for each location (June 10, 2024 – August 11, 2024) were summed and then averaged to determine an average weekly sales figure per location. These average weekly sales were then annualized by multiplying by 52 to estimate annual gross revenue per unit. Tulsa 8-week total sales: $54,315.20 Ogden 8-week total sales: $45,697.00 Tulsa average weekly sales: $54,315.20 / 8 = $6,789.40 Ogden average weekly sales: $45,697.00 / 8 = $5,712.13 Annualized average gross revenue for Tulsa: $6,789.40 * 52 = $353,048.80 Annualized average gross revenue for Ogden: $5,712.13 * 52 = $297,030.50 The overall average gross revenue and median gross revenue were calculated as the average of these two annualized figures: ($353,048.80 + $297,030.50) / 2 = $325,039.65. Revenue top quartile is the higher of the two annualized figures ($353,048.80). Revenue bottom quartile is the lower of the two annualized figures ($297,030.50).
Extracted Item 19 Section
Avg. Revenue: $325,040
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Unlock financial performance dataMake Your Dog Epic Dog Training Academy Franchise Analysis
Pet owners are shelling out big for training as dog ownership surges, and Make Your Dog Epic positions itself right in that sweet spot with home-based operations and a proprietary system. The 2024 FDD drops Item 19 revenue data that's eye-popping for such a low startup barrier, but those figures come from a franchisor just dipping toes into franchising this year. Can a newcomer deliver the support to hit those marks, or is the hype outpacing the track record?
Item 7 lays out the financial entry: franchise fee of $29,500 within a total investment of $49,500-$63,500, mostly covering training, marketing, insurance, and a vehicle wrap—no brick-and-mortar needed. Ongoing fees hit hard at 20% royalty on gross sales, plus fixed $900/month technology/support, $750/month coaching, and $150/month software, totaling $1,800 monthly before royalties ramp up. Item 19 discloses average and median gross revenue of $325,040 across existing units (noted as identical, hinting at a tiny sample of perhaps one or two locations since franchising began in 2024). No net profit figures, but at $325K gross minus 20% royalty (~$65K) and ~$21,600 annual fixed fees, owners could clear six figures if expenses stay lean under $200K.
System health shows raw ambition: projecting 15 new units in Item 20, with zero terminations or transfers in a nascent network headquartered in Tulsa, OK. This home-based model scales fast in a $10B+ pet services market, but the steep fees (higher than many peers at 6-8%) eat into margins unless volumes explode. For dog lovers with sales chops, $325K potential tempts at $50K entry; risk-averse investors might balk at the unproven franchisor and high ongoing bleed.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Make Your Dog Epic Dog Training Academy Compares
Key Insights
- One of the lowest investment costs in Pet Services (ranked #3 of 46)
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Make Your Dog Epic Dog Training Academy Current | $50K – $64K | $30K | 20.0% | 0 |
| PSP | $520K – $1.8M | $50K | 3.0% | 498 |
| DOG TRAINING ELITE | $174K – $203K | $110K | 8.0% | 395 |
| POOP 911 | $4K – $26K | N/A | 25.0% | 254 |
| WOOF GANG BAKERY | $184K – $507K | $50K | 7.0% | 236 |
| CAMP BOW WOW | $944K – $1.2M | $50K | 7.0% | 223 |
Pet Services Average 46 franchises | $346K – $692K | $52K | 7.6% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 46 Pet Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2020)
Outlets by state across the United States
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Unlock location growth dataDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Make Your Dog Epic Dog Training Academy franchise ranges from $49,500 to $63,500. This includes a franchise fee of $29,500. Ongoing royalty fees are 20.0% of gross sales.
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