PRETZELMAKER

PRETZELMAKER

Pretzelmaker franchises operate retail restaurants specializing in hand-rolled soft pretzels of various flavors, pretzel dogs, bites, toppings, frozen pretzels, and related beverages and food items under the Pretzelmaker brand. The franchisor offers single-unit franchises for traditional standalone locations, non-traditional venues like food courts, satellites, and multi-unit development agreements, as well as co-branding opportunities with affiliate brands such as Marble Slab Creamery, Great American Cookies, and Hot Dog on a Stick. Their business model focuses on franchising to operators in high-traffic areas like malls and shopping centers, targeting customers seeking quick, indulgent snack options.

129
Locations
$392K–$573K
Investment
Since 2008
Franchising
Food & BeverageBeverly Hills, CAFAT Brands, Inc.www.pretzelmaker.comDisclaimer

Franchise Costs


Franchise Fee
$25,000
Item 5 of FDD
Initial Investment Range
$391,500 $573,000
Low: $391,500High: $573,000
Item 7 of FDD
Royalty Rate
7.00%
of gross sales
Brand Fund
2.00%
Item 6 of FDD
Fixed Monthly Fees
$70 – $125
Item 6 of FDD

7% royalty + 2% ad fund + $70-$125/mo brand technology system support

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
Median Gross Revenue
$0
Top Quartile Revenue
$0
Bottom Quartile Revenue
$0

Data Based On: 103 Pretzelmaker only and co-branded Great American Cookies U.S. franchised Restaurants open for the full year from January 1, 2024 to December 31, 2024.

* Average gross revenue and median gross revenue were directly extracted from 'Table 1 - Net Sales' for 'Total' All Pretzelmaker Restaurants on Page 2. Revenue top quartile was estimated by taking the average of the minimum and maximum values for the 'Over $850,000' range (highest reported segment) in 'Table 2 - Range of Net Sales' on Page 2. Revenue bottom quartile was estimated by taking the average of the minimum and maximum values for the 'Under $249,999' range (lowest reported segment) in 'Table 2 - Range of Net Sales' on Page 2. A discrepancy was noted: 'Table 1 - Net Sales' reports 103 total units, while the sum of units in 'Table 2 - Range of Net Sales' is 102. Profit-related fields (average_net_income, average_net_profit, average_ebitda, ebitda_margin_pct, best_guess_profit_low, best_guess_profit_high) are set to null because the document explicitly states on Page 5 that it 'omits all operating costs and expenses related to operation of a restaurant except food, paper and store level labor,' making it impossible to accurately determine full profit or EBITDA.

Extracted Item 19 Section

How PRETZELMAKER Compares


Key Insights

  • Top 10 largest franchise system in General Retail
  • One of the lowest SBA loan default rates in General Retail
FranchiseInvestmentFeeRoyaltyLocations
PRETZELMAKER
Current
$392K – $573K$25K7.0%129
ACE HARDWARE$604K – $2.0M$5KN/A4,885
DO IT BEST CORP.$853K – $1.6M$9KN/A3,555
WINDOW WORLD, WORLD OF WINDOWS$123K – $331K$45KN/A209
FLEET FEET, FLEET FEET TRIATHLETE$229K – $545K$45K4.0%192
TECHY$119K – $400K$15K7.0%62
General Retail Average
14 franchises
$522K – $1.0M$108K5.7%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 14 General Retail franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1TX
24
2CT
13
3UT
8
4IA
7
5CA
7
6GA
7
7NY
6
8FL
6
9MN
4
10MA
4
11ND
3
12OH
3
13SC
3
14HI
3
15ID
3

+22 more states

SBA Loan History


Historical SBA 7(a) loan data for PRETZELMAKER franchisees (20102018)

Total Loans
15
Average Loan
$177,720
Total Volume
$2.7M
Default Rate
0.0%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


128 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

128 Contacts Available

Unlock all PRETZELMAKER franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases1

Rescission and breach of international multi-unit franchise development agreement.

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
0
Non-Renewals
0
Reacquired
0
Ceased Ops
12
Transfers
9
Sold to Franchisees
0
Projected New
6

Frequently Asked Questions


The total initial investment to open a PRETZELMAKER franchise ranges from $391,500 to $573,000. This includes a franchise fee of $25,000. Ongoing royalty fees are 7.0% of gross sales.

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