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SCENTHOUND
Scenthound franchises operate Scenters that specialize in basic hygiene and routine wellness care for dogs, focusing on five key areas: skin, coat, ears, nails, and teeth. Services include a proprietary Basic Hygiene Service with double conditioning baths, ear cleaning, nail clipping, and teeth brushing, offered through monthly membership options, add-on treatments like haircuts and flea treatments, and retail products. The business model targets dog owners seeking affordable, regular preventive grooming to promote pet health and well-being.
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Franchise Costs
6% royalty + up to 1.5% ad fund + $200-$675/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: Data for Gross Revenue is based on 69 franchised Scenters that were open and operating for a full 24 months ending December 31, 2025. Data for Net Operating Income is based on 52 of these 69 qualifying franchised Scenters.
* Net Operating Income is treated as EBITDA based on the definition in Note 3g on page 8, which explicitly states that expenses exclude Depreciation & Amortization and Interest Expense. The 'All' column average from Table 4 and Table 6 was used for average_ebitda. EBITDA margin is derived from the 'All' column average percentage from Table 5 and Table 7. Best guess profit range (low and high) is based on the Minimum and Maximum Net Operating Income (EBITDA) reported in Table 6.
Extracted Item 19 Section
Avg. Revenue: $507,331
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Unlock financial performance dataHow SCENTHOUND Compares
Key Insights
- Top 10 largest franchise system in Pet Services
- Higher than average SBA loan default rate in Pet Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
SCENTHOUND Current | $323K – $551K | $50K | 6.0% | 148 |
| PSP | $520K – $1.8M | $50K | 3.0% | 498 |
| DOG TRAINING ELITE | $174K – $203K | $110K | 8.0% | 395 |
| WOOF GANG BAKERY | $191K – $560K | $50K | 7.0% | 288 |
| POOP 911 | $4K – $26K | N/A | 25.0% | 254 |
| CAMP BOW WOW | $944K – $1.2M | $50K | 7.0% | 223 |
Pet Services Average 46 franchises | $347K – $697K | $50K | 7.6% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 46 Pet Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+7 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for SCENTHOUND franchisees (2020 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
88 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
154 franchisee contacts on file from official FDD filings.
154 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a SCENTHOUND franchise ranges from $322,999 to $550,769. This includes a franchise fee of $49,900. Ongoing royalty fees are 6.0% of gross sales.
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