Snooze Mattress Co.
Snooze Mattress Co. operates retail stores specializing in selling a wide variety of mattresses (including proprietary brands), bedding accessories, pillows, box springs, frames, limited bedroom furniture, and related merchandise. The business model focuses on educating customers to pair them with the right products for better sleep, offering superior customer service, warranty programs, dream mapping services using advanced technology, and delivery. Target customers are individuals seeking to purchase or replace mattresses suited to their body type, with stores typically located in lifestyle centers, shopping malls, or free-standing structures.
Franchise Costs
Financial Performance
Item 19 Financial Performance
Data Based On: Data for one affiliate-owned outlet for FY 2024 (January 1, 2024 through December 31, 2024).
* Average gross profit calculated as Total Finalized Sales ($1,351,934.72) minus Total Cost of Goods Sold ($738,101.66) for the single affiliate-owned outlet. Other profit metrics (net income, net profit, EBITDA) and profit range estimates are not provided and cannot be reliably calculated from the available information.
Extracted Item 19 Section
How Snooze Mattress Co. Compares
Key Insights
- Higher than average SBA loan default rate in Specialty Retail
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Snooze Mattress Co. Current | $302K – $860K | $50K | N/A | 45 |
| MERLE NORMAN COSMETICS | $48K – $260K | N/A | N/A | 797 |
| CORNWELL | $80K – $324K | N/A | N/A | 793 |
| BATTERIES PLUS | $263K – $497K | $45K | 5.0% | 604 |
| PET SUPPLIES PLUS | $537K – $2.0M | $50K | 3.0% | 502 |
| WILD BIRDS UNLIMITED | $227K – $379K | $40K | 4.0% | 340 |
Specialty Retail Average 46 franchises | $285K – $708K | $38K | 5.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 46 Specialty Retail franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+7 more states
SBA Loan History
Historical SBA 7(a) loan data for Snooze Mattress Co. franchisees (2022 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
52 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
52 Contacts Available
Unlock all Snooze Mattress Co. franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a Snooze Mattress Co. franchise ranges from $302,200 to $859,600. This includes a franchise fee of $49,900.
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