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Villa Pizza
Villa Pizza, LLC franchises quick-service restaurant concepts specializing in pizza and fresh Italian cuisine under brands including Villa Pizza, Villa Fresh Italian Kitchen, Villa Italian Kitchen, and Tony + Benny’s. Their business model centers on offering and selling franchises for these Italian kitchen operations to entrepreneurs. They target customers seeking convenient, fast-casual Italian food options in various U.S. markets.
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Franchise Costs
6% royalty + up to 3% ad fund
Financial Performance
Item 19 Financial Performance
Data Based On: 31 domestic franchise restaurants open for one year or more that reported sales for calendar year 2025.
Extracted Item 19 Section
Avg. Revenue: $1,069,372
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Unlock financial performance dataHow Villa Pizza Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Villa Pizza Current | $450K – $1.3M | $25K | 6.0% | 41 |
| Tropical Smoothie Cafe | $276K – $771K | $35K | 6.0% | 1,650 |
| TROPICAL SMOOTHIE CAFÉ | $300K – $721K | $35K | 6.0% | 1,371 |
| FIREHOUSE SUBS RESTAURANTS (UNIT) | $405K – $1.6M | $20K | 6.0% | 1,249 |
| Zaxby's | $1.4M – $3.8M | $35K | 6.0% | 826 |
| Qdoba | $548K – $1.3M | $40K | 5.0% | 652 |
Fast Casual Average 109 franchises | $518K – $1.2M | $38K | 5.6% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 109 Fast Casual franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+4 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Villa Pizza franchisees (2010 – 2022)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
4 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
38 franchisee contacts on file from official FDD filings.
38 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Primarily disputes over unpaid royalties, breach of franchise agreements, and one case involving alleged misrepresentation of trademark registration leading to a franchisee's lawsuit in Egypt. One case involved a franchisee seeking rescission and damages based on fraud claims.
Bankruptcy (Item 4)
Villa’s President, Biagio Scotto, was president of Villa Pizza Specialties, Inc., a Texas corporation, which filed a Chapter 11 bankruptcy. The case was closed on February 14, 2017.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Villa Pizza franchise ranges from $449,750 to $1,335,500. This includes a franchise fee of $25,000. Ongoing royalty fees are 6.0% of gross sales.
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