Crunch

Crunch

Crunch Franchising, LLC grants franchises for operating Crunch health clubs in three formats—Crunch Fitness, Crunch Select, and Crunch Signature—along with multi-unit and area development rights. Franchisees run fitness centers offering cardiovascular equipment, selectorized weight machines, free weights, group fitness classes, personal training, tanning, and online nutritional programs under the proprietary Crunch System. The business model targets the established health club market, serving a broad customer base from students to senior citizens amid high competition.

367
Locations
$918K–$3733K
Investment
Since 2009
Franchising
Health & FitnessDallas, TXLeonard Green & Partnerswww.crunch.comDisclaimer

Franchise Costs


Franchise Fee
$25,000
Item 5 of FDD
Initial Investment Range
$918,000 $3,733,000
Low: $918,000High: $3,733,000
Item 7 of FDD
Royalty Rate
5.00%
of gross sales
Brand Fund
2.00%
Item 6 of FDD
Fixed Monthly Fees
$205 – $205
Item 6 of FDD

5% royalty + 2% brand marketing fund + $205/mo (software $130 + technology $75)

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
Median Gross Revenue
$0
EBITDA Margin
0%
Top Quartile Revenue
$0
Bottom Quartile Revenue
$0
Average EBITDA
$0

Data Based On: 266 franchise locations in operating activity, segmented into Upper, Middle, and Bottom Thirds for Gross Revenue. Average EBITDA derived from a separate sample of 133 clubs open 12-60 months.

* Weighted average gross revenue calculated from 266 franchised locations (88 units at $3,842,687; 89 units at $2,164,923; 89 units at $1,315,856). Median gross revenue taken from the Middle Third segment's median. Revenue top/bottom quartile taken from the average gross revenue of the Upper/Bottom Third segments, respectively. Weighted average EBITDA calculated from 133 clubs across four operating duration categories (40 clubs at $896,731; 21 clubs at $705,117; 38 clubs at $788,702; 34 clubs at $621,841). EBITDA margin percentage calculated as weighted_average_ebitda / weighted_average_gross_revenue. Best guess profit range (low and high) derived from the minimum and maximum of the average EBITDA values across the four club operating duration categories.

Extracted Item 19 Section

How Crunch Compares


Key Insights

  • Higher investment than 89% of Fitness Studios franchises
  • Top 10 largest franchise system in Fitness Studios
  • One of the lowest SBA loan default rates in Fitness Studios
FranchiseInvestmentFeeRoyaltyLocations
Crunch
Current
$918K – $3.7M$25K5.0%367
Planet Fitness$1.5M – $5.2M$20K7.0%2,298
ANYTIME FITNESS$459K – $908K$43KN/A2,290
F45 Training$349K – $786K$60K7.0%751
Pure Barre$314K – $629K$60K7.0%617
HOTWORX$259K – $878K$20KN/A578
Fitness Studios Average
55 franchises
$425K – $1.0M$47K6.9%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 55 Fitness Studios franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2023)

Outlets by state across the United States

Top States
1FL
53
2CA
51
3TX
37
4NY
24
5NJ
22
6GA
17
7PA
15
8MA
13
9MI
11
10AL
9
11SC
8
12NC
8
13TN
7
14OH
7
15VA
7

+26 more states

SBA Loan History


Historical SBA 7(a) loan data for Crunch franchisees (20132025)

Total Loans
18
Average Loan
$1,959,561
Total Volume
$35.3M
Default Rate
0.0%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


363 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

363 Contacts Available

Unlock all Crunch franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases1

Financial performance representation and misrepresentation claims by a former area developer and franchisee owner.

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
0
Non-Renewals
0
Reacquired
0
Ceased Ops
11
Transfers
9
Sold to Franchisees
0
Projected New
105

Frequently Asked Questions


The total initial investment to open a Crunch franchise ranges from $918,000 to $3,733,000. This includes a franchise fee of $25,000. Ongoing royalty fees are 5.0% of gross sales.

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Also includes FDDs for

JAZZERCISE
JAZZERCISE
Planet Fitness
Planet Fitness
ANYTIME FITNESS
ANYTIME FITNESS
Club Pilates
Club Pilates
F45 Training
F45 Training
+1,700 more