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ANYTIME FITNESS
Anytime Fitness franchises operate fitness centers providing 24/7 convenient access, one-on-one personal training, small and large group classes, nutrition coaching, and recovery services. The business model centers on franchising these centers with a proprietary access system allowing reciprocal membership benefits across all locations, targeting the general public in developed fitness markets. Competitors include national fitness chains, personal training studios, and local gyms.
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Franchise Costs
0% royalty + 3% ad fund + $842/mo monthly fee + $799/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: 1,683 franchised Anytime Fitness centers operating with AF Coaching for the entire 12-month period ended February 28, 2026.
* Estimated best_guess_profit_low and best_guess_profit_high by applying the range of adjusted company-owned EBITDA margins (29.86% to 43.51%) from Section III to the franchised average gross revenue of $446,814 from Section I. This is based on the company's statement that company-owned expenses were adjusted to reflect estimated costs a franchisee would incur.
Extracted Item 19 Section
Avg. Revenue: $446,814
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Unlock financial performance dataANYTIME FITNESS Franchise Analysis
Anytime Fitness has powered thousands of 24/7 gyms since franchising began over two decades ago, creating a reciprocal access network that's tough for newcomers to match. Yet the latest FDD reveals a slight dip in total locations and Item 19 earnings data that challenges the system's profitability narrative. With terminations, transfers, and SBA loan records in play, is this still the steady gym bet it once was?
Franchising since 2002, Anytime Fitness peaked at 2290 locations in 2024 but contracted to 2271 in 2025—a 1% decline signaling potential market saturation or operational strains. System health shows strain: 39 terminations, 30 non-renewals, and 169 transfers suggest franchisee dissatisfaction, possibly tied to litigation over terminations, non-competes, inadequate support, and fees (including disputes from Spain). Projected new units at 38 indicate modest growth ahead, while 1050 SBA loans averaging $430K with a 7% default rate reflect accessible financing but elevated risk. Item 7 pegs initial investment at $539,329-$905,482, with ongoing fees hitting $842/mo royalty, $900/mo marketing, and $799/mo tech—totaling over $30K/year.
Item 19 discloses avg gross revenue of $446,814 (median $398,982), but the stark 0% EBITDA margin underscores razor-thin—or negative—profits after expenses, with estimated profits ranging $150K-$196K only for top performers. This gap explains high transfers and disputes, as many owners likely struggle in competitive fitness markets against chains and boutiques. For investors eyeing scale, the mature network offers brand pull, but contraction, zero margins, and litigation red flags demand scrutinizing local demographics and support before committing over half a million.
Analysis based on the 2026 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How ANYTIME FITNESS Compares
Key Insights
- Higher investment than 77% of Fitness Studios franchises
- #2 largest franchise system in Fitness Studios
- Lower than average SBA loan default rate in Fitness Studios
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
ANYTIME FITNESS Current | $539K – $905K | $43K | 0.0% | 2,271 |
| Planet Fitness | $1.3M – $5.4M | $40K | 7.0% | 2,432 |
| HOTWORX | $289K – $830K | $20K | N/A | 797 |
| F45 Training | $362K – $858K | $60K | 7.0% | 706 |
| Pure Barre | $455K – $736K | $60K | 7.0% | 617 |
| Crunch | $2.1M – $5.4M | $35K | 5.0% | 481 |
Fitness Studios Average 61 franchises | $418K – $1.0M | $49K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 61 Fitness Studios franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+35 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for ANYTIME FITNESS franchisees (2010 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
1050 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
2,349 franchisee contacts on file from official FDD filings.
2,349 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Disputes involve termination of franchise agreements, alleged breach of contract, misuse of member data, and claims related to pre-contractual disclosures and supplier fees.
Bankruptcy (Item 4)
CEC Entertainment, Inc. (former employer of CEO Thomas Leverton) filed Chapter 11 in June 2020 and was discharged in December 2020. Shift Technologies, Inc. (former employer of CFO Oded Shein) filed Chapter 11 in October 2023 and its plan was confirmed in September 2024.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a ANYTIME FITNESS franchise ranges from $539,329 to $905,482. This includes a franchise fee of $42,500. Ongoing royalty fees are 0.0% of gross sales.
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