How much revenue does a Pure Barre franchise make?

According to the 2025 FDD, the average gross revenue for a Pure Barre franchise is $368,588. The median revenue is $344,889.

How many Pure Barre franchise locations are there?

As of the 2025 FDD, Pure Barre has 617 franchise locations. The company has been franchising since 2012.

Can you get an SBA loan for a Pure Barre franchise?

Yes, SBA loans are available for Pure Barre franchises. Historical data shows 196 SBA 7(a) loans have been approved for Pure Barre franchisees, with an average loan amount of $227,961. The historical default rate is 1.5%.

Is Pure Barre a good franchise to buy?

Pure Barre shows several positive indicators: established brand with 617+ locations, transparent financial performance data (Item 19), low SBA loan default rate. However, franchise success depends on many factors including location, local market conditions, and owner involvement. We recommend speaking with existing franchisees and consulting with a franchise attorney before making a decision.

Pure Barre

Pure Barre franchises allow owners to operate fitness studios offering proprietary barre classes and other specialized low-impact exercise programs that combine elements of Pilates, weights, and ballet to strengthen and sculpt the body without adding bulk. The business model involves franchisees paying initial fees and ongoing royalties to access the Pure Barre system, including training, equipment specifications, operational standards, and marketing support. The target market primarily consists of fitness enthusiasts, particularly women seeking effective, safe group workout classes in a boutique studio environment.

617

Locations

$314K–$629K

Investment

Since 2012

Franchising

Health & FitnessIrvine, CAXponential Fitness, Inc.www.purebarre.comDisclaimer

Franchise Costs

Franchise Fee

$60,000

Item 5 of FDD

Initial Investment Range

$314,411 – $629,345

Low: $314,411High: $629,345

Item 7 of FDD

Royalty Rate

7.00%

of gross sales

Brand Fund

2.00%

Item 6 of FDD

Fixed Monthly Fees

$304 – $304

Item 6 of FDD

7% royalty + 2% brand fund + $304/mo technology fee

Financial Performance

Item 19 Financial Performance

Average Gross Revenue

Median Gross Revenue

Top Quartile Revenue

Bottom Quartile Revenue

Data Based On: 599 Qualified Studios, owned and operated by third-party franchisees, that operated for the entire Measurement Period (January 1, 2024 - December 31, 2024).

* Gross revenue data, median, and quartile averages extracted directly from the 'Total' row and quartile averages in 'Part A-1: Gross Revenue of Qualified Studios' table on page 2. A weighted average calculation confirmed the reported total average gross revenue.

Extracted Item 19 Section

How Pure Barre Compares

Key Insights

Top 10 largest franchise system in Fitness Studios

Franchise	Investment	Fee	Royalty	Locations
Pure Barre Current	$314K – $629K	$60K	7.0%	617
Planet Fitness	$1.5M – $5.2M	$20K	7.0%	2,298
ANYTIME FITNESS	$459K – $908K	$43K	N/A	2,290
F45 Training	$349K – $786K	$60K	7.0%	751
HOTWORX	$259K – $878K	$20K	N/A	578
Snap Fitness Club	$431K – $1.1M	$40K	N/A	484
Fitness Studios Average 55 franchises	$425K – $1.0M	$47K	6.9%	–

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 55 Fitness Studios franchises by location count.

Locations & Growth

Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States

1TX

2FL

3CA

4NY

5GA

6VA

7NC

8IL

9MA

10PA

11OH

12NJ

13TN

14MI

15WA

+34 more states

SBA Loan History

Historical SBA 7(a) loan data for Pure Barre franchisees (2013 – 2025)

Total Loans

196

Average Loan

$227,961

Total Volume

$44.7M

Default Rate

1.5%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts

761 franchisee contacts on file from official FDD filings.

Name	Address	Phone	Email	SBA Loan
John Smith ABC Franchise LLC	123 Main St Anytown, CA 90210	(555) 123-4567	john@example.com	$350,000 2023 · Active
John Smith ABC Franchise LLC	123 Main St Anytown, CA 90210	(555) 123-4567	john@example.com	$350,000 2023 · Active
John Smith ABC Franchise LLC	123 Main St Anytown, CA 90210	(555) 123-4567	john@example.com	$350,000 2023 · Active
John Smith ABC Franchise LLC	123 Main St Anytown, CA 90210	(555) 123-4567	john@example.com	$350,000 2023 · Active
John Smith ABC Franchise LLC	123 Main St Anytown, CA 90210	(555) 123-4567	john@example.com	$350,000 2023 · Active

761 Contacts Available

Unlock all Pure Barre franchisee contacts with verified contact information

Due Diligence

Litigation (Item 3)

Franchisee Cases2

Primarily fraud in the inducement, breach of contract, wrongful termination, and violations of state franchise laws by current and former Pure Barre franchisees.

Bankruptcy (Item 4)

Bankruptcy HistoryYes

Xponential Chief Operating Officer Timothy Weiderhoft filed personal Chapter 7 in August 2023 (discharged December 2023). Instant Brands (former employer where Chief Marketing Officer Louise Ocasion served as President and CMO) filed Chapter 11 in June 2023 (plan approved February 2024).

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations

Non-Renewals

Reacquired

Ceased Ops

Transfers

Sold to Franchisees

Projected New

Frequently Asked Questions

The total initial investment to open a Pure Barre franchise ranges from $314,411 to $629,345. This includes a franchise fee of $60,000. Ongoing royalty fees are 7.0% of gross sales.