FIT4MOM
FIT4MOM franchises offer pre- and postnatal in-person, group, instructor-led exercise classes and wellness programs to mothers at all stages of motherhood, including formats like Stroller Strides®, Body Boost®, FIT4BABY®, and others focused on cardio, strength, nutrition, and community support. The business operates under four franchise models—Lite, Classic, Extended, and Regional—allowing franchisees to deliver these research-backed, flexible fitness programs using the FIT4MOM System of trademarks, training, and operating methods. The target market is women in pregnancy and motherhood seeking tailored workouts, accountability, and supportive community.
Franchise Costs
4% royalty (5% Lite) + up to 3% brand fund + $99-$399/mo franchise fee + $199/mo systems access fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
How FIT4MOM Compares
Key Insights
- One of the lowest investment costs in Fitness Studios (ranked #1 of 55)
- Top 10 largest franchise system in Fitness Studios
- Lower than average SBA loan default rate in Fitness Studios
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
FIT4MOM Current | $3K – $29K | $7K | 4.0% | 211 |
| Planet Fitness | $1.5M – $5.2M | $20K | 7.0% | 2,298 |
| ANYTIME FITNESS | $459K – $908K | $43K | N/A | 2,290 |
| F45 Training | $349K – $786K | $60K | 7.0% | 751 |
| Pure Barre | $314K – $629K | $60K | 7.0% | 617 |
| HOTWORX | $259K – $878K | $20K | N/A | 578 |
Fitness Studios Average 55 franchises | $425K – $1.0M | $47K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 55 Fitness Studios franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+24 more states
SBA Loan History
Historical SBA 7(a) loan data for FIT4MOM franchisees (2015 – 2022)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
217 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
217 Contacts Available
Unlock all FIT4MOM franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a FIT4MOM franchise ranges from $2,745 to $28,685. This includes a franchise fee of $7,495. Ongoing royalty fees are 4.0% of gross sales.
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