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Hello Sugar

Hello Sugar

Hello Sugar franchises operate studios offering full-body waxing, sugaring, optional laser hair removal, and related aesthetic products and services under proprietary trademarks and standards. The business model includes single-unit 'suites' (small rented rooms) or larger 'flagships' (standalone multi-room locations), with options for multi-unit area development in defined territories. They target the general public, particularly adult women, seeking professional cosmetic hair removal in high-traffic salon environments.

157locations
$92K–$131K
Since 2021
ServicesMesa, AZwww.hellosugar.salonDisclaimer

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Franchise Costs

Franchise Fee
$50,000
Initial Investment
$92,210 – $130,654
Royalty Rate
6.00%
Brand Fund
2.00%
Fixed Monthly Fees
$2,000 – $3,000

6% royalty + up to 2% brand fund + $75/mo technology fee

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$646,405
Median Gross Revenue
$546,212
Top Quartile Revenue
$1,055,360
Bottom Quartile Revenue
$381,248
Average Net Profit
$148,845

Data Based On: 15 All Flagship Locations (4 franchised and 11 corporate) for the 2025 calendar year, providing average, median, high, and low Net Revenue and Net Revenue Minus Certain Expenses, broken out by top 25%, middle 50%, and bottom 25% segments.

* All Flagship data (15 units) includes both franchised (4 units) and corporate (11 units) locations as per Item 19 text. Specific data for 'Franchise Flagship Locations' (Chart 8) was not provided in the image files. Average gross revenue ($646,405) and median gross revenue ($546,212) are from Chart #1 ('ALL FLAGSHIPS' overview, input_file_5.png) and are consistent with Chart #2 and Chart #3 totals. Revenue top quartile ($1,055,360) and revenue bottom quartile ($381,248) are the average Net Revenue for the top 25% and bottom 25% segments, respectively, from Chart #2 (input_file_6.png). Average net profit ($148,845) is the average '2025 NET REVENUE MINUS CERTAIN EXPENSES' from Chart #1 (and Chart #2 total), representing operating profit after deducting specified 'Certain Expenses'. Best guess profit low ($54,452) and best guess profit high ($282,821) are derived from the 'NET REVENUE MINUS CERTAIN EXPENSES' averages for the bottom 25% and top 25% segments, respectively, from Chart #2.

Extracted Item 19 Section

Avg. Revenue: $646,405

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How Hello Sugar Compares

Key Insights

  • One of the lowest investment costs in Personal Care Services (ranked #3 of 20)
  • Top 10 largest franchise system in Personal Care Services
  • One of the lowest SBA loan default rates in Personal Care Services
FranchiseInvestmentFeeRoyaltyLocations
Hello Sugar
Current
$92K – $131K$50K6.0%157
COST CUTTERS$184K – $336K$40K5.0%911
COMFORT KEEPERS$120K – $191K$55K5.0%619
REGAL NAILS SALON & SPA$173K – $722K$25KN/A513
PALM BEACH TAN$639K – $1.0M$30K6.0%398
HOUSE OF COLOUR$33K – $52K$30K4.0%312
Personal Care Services Average
20 franchises
$416K – $805K$43K5.9%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 20 Personal Care Services franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2025)

Outlets by state across the United States

Top States
1TX
33
2IL
9
3UT
8
4CO
7
5CA
7
6PA
7
7FL
7
8NC
7
9VA
7
10TN
6
11NV
5
12MA
5
13NJ
5
14SC
4
15MN
4

+18 more states

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SBA Loan History


Historical SBA 7(a) loan data for Hello Sugar franchisees (20232025)

Total Loans
13
Average Loan
$346,046
Total Volume
$4.5M
Default Rate
0.0%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

13 SBA loans on record

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Franchisee Contacts

189 franchisee contacts on file from official FDD filings.

189 Contacts Available

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Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
0
Non-Renewals
0
Reacquired
0
Ceased Ops
7
Transfers
0
Sold to Franchisees
0
Projected New
7

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Frequently Asked Questions

The total initial investment to open a Hello Sugar franchise ranges from $92,210 to $130,654. This includes a franchise fee of $50,000. Ongoing royalty fees are 6.0% of gross sales.