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Hydralive
Hydralive franchises operate clinics providing hydration therapy and related services/products, such as IV infusions with medications and vitamins to replenish fluids, electrolytes, and promote wellness. The business model allows franchisees to own and operate single clinics or develop multiple locations as area developers under standardized systems, marks, and operational procedures. Target market includes the general public, particularly college students, athletes, and individuals recovering from illnesses like the flu, competing in the alternative health industry.
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Franchise Costs
7% royalty + 1% brand fund + $2,000/mo local advertising services + $728-$828/mo POS/CRM + $198-$348/mo CRM plug-in + $50/mo telehealth technology + $250-$2,500/mo medical director fees
Financial Performance
Item 19 Financial Performance
Data Based On: Average of 2 franchised clinics open for two or more years during the fiscal year ended December 31, 2024, as presented in the aggregated financial data on page 2.
* Average gross revenue, gross profit, and net profit (after imputed fees) are based on the 'Average' column of the aggregated financial performance data for franchised clinics presented on page 2. This 'Average' column is derived from two individual franchised clinic performances (shown in the first two columns of the same table). Gross Profit calculated as Gross Revenue ($557,169) - Total Cost of Goods Sold ($142,442) = $414,727. Net Profit (after imputed fees) is taken directly from the 'Average' column of 'Gross Revenue - Total Cost of Goods Sold - Disclosed Operating Expenses - Imputed Fees' ($67,072). Best guess profit low and high are derived from the calculated net profit (after imputed fees) for the two individual franchised clinics presented in the data: Clinic 1 (corresponding to the first column data): $143,279; Clinic 2 (corresponding to the second column data): -$9,134. (Calculation: Gross Revenue - Total COGS - Disclosed Operating Expenses - Imputed Royalty - Imputed Brand Fund).
Extracted Item 19 Section
Avg. Revenue: $557,169
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Unlock financial performance dataHydralive Franchise Analysis
Hydration therapy taps into the wellness boom, where Hydralive's IV clinics target athletes and flu recoveries with quick infusions. Item 19 earnings data from scant locations pairs with a single SBA loan record, hinting at early financing paths amid zero recent growth. Does this setup signal scalable opportunity or operational risks ahead?
Item 7 lays out a $257,150-$496,400 initial investment, including a $49,500 franchise fee, driven by clinic buildouts, equipment, and inventory for IV therapies. Ongoing fees stack up aggressively: 7% royalty plus 1% brand fund, but extras like $2,000 monthly local advertising services, $728-$828 POS/CRM, $198-$348 CRM plug-in, $50 telehealth, and $250-$2,500 medical director fees add 3-5% effectively to costs. Item 19 reveals $557,169 average gross revenue across units, yet estimated profits swing wildly from -$9,134 losses to $143,279 gains, underscoring high variability in a nascent system with just one franchisee.
System maturity lags despite franchising since 2017—only 1 franchised and 3 corporate locations, flat from 3 total in 2023 to 2024 (+0% growth), though 9 new units are projected. One SBA loan at $468,000 average suggests limited but sizable financing use, with no default flags noted. For investors eyeing wellness services, Hydralive's revenue potential shines against category norms, but tiny footprint, fee burdens, and profit volatility demand scrutiny of operational scalability before committing.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Hydralive Compares
Key Insights
- Lower than average SBA loan default rate in Wellness Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Hydralive Current | $257K – $496K | $50K | 7.0% | 1 |
| MASSAGE ENVY | $719K – $1.1M | $45K | 6.0% | 1,009 |
| The Dripbar (Unit) | $147K – $415K | $55K | 7.0% | 106 |
| MEDI-WEIGHTLOSS BUSINESS | $207K – $435K | $45K | 10.0% | 88 |
| MASSAGELUXE | $570K – $800K | $43K | 6.0% | 86 |
| beem Light Sauna | $393K – $718K | $65K | 8.0% | 38 |
Wellness Services Average 13 franchises | $392K – $699K | $53K | 7.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 13 Wellness Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Hydralive franchisees (2025 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
1 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
4 franchisee contacts on file from official FDD filings.
4 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Hydralive franchise ranges from $257,150 to $496,400. This includes a franchise fee of $49,500. Ongoing royalty fees are 7.0% of gross sales.
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