MINISO
Miniso franchises operate retail stores that sell stylish, affordable consumer products in categories including home goods, beauty, electronics, fashion, stationery, and more under the MINISO brand. The business model includes two options: Model A consignment program where goods are provided on consignment, and Model B purchased inventory program where franchisees buy the inventory. They target consumers seeking high-quality, low-price products with a focus on trendy and fashionable items.
Disclaimer: This information was extracted using AI from public Franchise Disclosure Documents and should be independently verified. This is not financial or legal advice. Always review official FDD filings before making investment decisions.
Overview
Financial Requirements
No standard royalty or brand fund (marketing fund up to 3% only if established); Model A: consignment revenue payments of 45% gross on general merchandise + 65% on local products to affiliate; Model B: inventory purchases at 50% retail (Miniso products) + 65% (local products).
Franchise Stats
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
How MINISO Compares to Other General Retail Franchises
Key Insights
- Top 10 largest franchise system in General Retail
| Franchise | Investment Range | Franchise Fee | Royalty | Locations |
|---|---|---|---|---|
MINISO Current | $256K - $485K | $30K | N/A | 13 |
| ACE HARDWARE | $604K - $2.0M | $5K | N/A | 4,885 |
| DO IT BEST CORP. | $565K - $1.3M | $9K | N/A | 3,407 |
| WINDOW WORLD, WORLD OF WINDOWS | $123K - $331K | $45K | N/A | 209 |
| FLEET FEET, FLEET FEET TRIATHLETE | $229K - $545K | $45K | 4.0% | 192 |
| PRETZELMAKER | $392K - $573K | $25K | 7.0% | 129 |
General Retail Average 14 franchises | $502K - $1.0M | $108K | 5.7% | - |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 14 General Retail franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
Franchisee Contacts
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Due Diligence
Litigation (Item 3)
No litigation involving franchisees reported in the FDD.
Bankruptcy (Item 4)
No bankruptcy history reported in the FDD.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
How much does it cost to open a MINISO franchise?
The total initial investment to open a MINISO franchise ranges from $255,800 to $485,000. This includes a franchise fee of $30,000.
How many MINISO franchise locations are there?
As of the 2025 FDD, MINISO has 13 franchise locations. The company has been franchising since 2018.
Is MINISO a good franchise to buy?
Whether MINISO is a good franchise investment depends on your personal goals, available capital, and local market conditions. We recommend reviewing the full FDD, speaking with existing franchisees listed in Item 20, and consulting with a franchise attorney before making a decision.
Interested in MINISO?
Talk to a franchise advisor to get personalized guidance and learn if MINISO is the right fit for you.
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