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Ninja Nation
Ninja Nation franchises provide world-class obstacle course arenas and mobile courses for youth and adults to play, train, compete, and develop skills, strength, and confidence. Businesses offer coach-led classes, open gyms, birthday parties, special events, field trips, summer and day camps, along with a required mobile obstacle course unit. The business model involves franchising these fitness and entertainment venues targeting families, children, and adults interested in ninja-style training and activities.
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Franchise Costs
7% royalty + 1% technology fee + up to 2% brand fund + $3,000/mo local marketing spend
Financial Performance
Item 19 Financial Performance
Data Based On: Two franchisee-owned businesses for fiscal year 2023
* All monetary values are reported in thousands in the source document and have been multiplied by 1000 for the final output. 'Revenue Less Disclosed Expenses' is used as the proxy for net profit, as it is the most comprehensive profit-like metric provided after deducting various operating expenses (Royalty, Technology Fee, Cost of Goods Sold, Insurance, Credit Card Processing, Marketing Expenditures, Management Labor, Labor). Given there are only two franchisee units, the 'High' and 'Low' values for 'Gross Revenues' and 'Revenue Less Disclosed Expenses' are used as 'revenue_top_quartile', 'revenue_bottom_quartile', 'best_guess_profit_high', and 'best_guess_profit_low' respectively.
Extracted Item 19 Section
Avg. Revenue: $877,000
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Unlock financial performance dataNinja Nation Franchise Analysis
Ninja Nation taps into the surge of obstacle-based fitness, blending entertainment with training in arenas inspired by American Ninja Warrior. The 2024 FDD's Item 19 provides revenue disclosures from its early locations, paired with SBA lending activity that signals investor confidence. But in a capital-intensive niche, does this fledgling system's trajectory promise franchisee profitability or pioneer risks?
A newcomer to franchising—FDD dated 2024—Ninja Nation operates 4 franchised units alongside 3 corporate locations, up from 4 franchised in 2022 to 5 in 2023 for +25% growth. Projections call for 6 new units, reflecting optimism in family-focused ninja programming like classes, parties, camps, and required mobile courses. No major red flags in terminations or contractions appear, but the tiny footprint heightens execution risks; success hinges on rapid scaling without diluting brand standards.
Item 7 pegs total investment at $1,183,500-$1,967,500 including $49,500 franchise fee, with ongoing fees at 7% royalty plus 1% technology, up to 2% brand fund, and a hefty $3,000 monthly local marketing mandate. Item 19 shines: average and median gross revenues both hit $877,000 across units, with estimated profits ranging $133,000-$449,000—implying 15-51% margins if costs align. Eight SBA loans averaging $938,188 underscore financing viability, yet the steep entry and marketing outlay demand high-traffic venues; proven revenues mitigate some risk for operators who nail youth/adult demand.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Ninja Nation Compares
Key Insights
- Higher investment than 96% of Fitness Studios franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Ninja Nation Current | $1.2M – $2.0M | $50K | 7.0% | 4 |
| Planet Fitness | $1.5M – $5.2M | $20K | 7.0% | 2,298 |
| ANYTIME FITNESS | $539K – $905K | $43K | N/A | 2,271 |
| HOTWORX | $289K – $830K | $20K | N/A | 797 |
| F45 Training | $362K – $858K | $60K | 7.0% | 706 |
| Pure Barre | $314K – $629K | $60K | 7.0% | 617 |
Fitness Studios Average 56 franchises | $424K – $1.0M | $48K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 56 Fitness Studios franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Ninja Nation franchisees (2021 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
8 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
8 franchisee contacts on file from official FDD filings.
8 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Ninja Nation franchise ranges from $1,183,500 to $1,967,500. This includes a franchise fee of $49,500. Ongoing royalty fees are 7.0% of gross sales.
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