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REALTY ONE GROUP
Realty ONE Group is a franchisor that licenses real estate brokers to operate independent offices (Outlets) providing full-service residential and commercial real estate brokerage services and related products using the Realty ONE Group brand, methods, technology, and techniques. The business model involves selling unit franchises to brokers, with optional additional outlets, and previously offered regional franchises (discontinued in the US in 2019). Target market includes buyers, sellers, and other individuals involved in residential real estate transactions within proximity to the outlet.
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Franchise Costs
No royalty + 2% marketing/promotion on monthly agent/transaction fees + $603 per agent monthly (min $1,200/mo)
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataREALTY ONE GROUP Franchise Analysis
Realty ONE Group's real estate brokerage model has caught fire in a competitive market, with steady unit growth signaling broker interest despite economic headwinds. Yet, a spike in system transfers and sparse SBA activity raises questions about long-term stability. What do the termination disputes and absent Item 19 earnings data really mean for your shot at building a brokerage empire?
The system's track record shows solid momentum: from 376 locations in 2023 to 406 in 2024 (+8%), now at 410 franchise outlets plus 12 corporate, with 64 projected new units. Terminations are minimal at just 2, a green flag for health, but 41 transfers suggest some owners are handing off operations—possibly due to the model's demands on recruiting agents. FDD Item 19 is not disclosed, leaving franchisees without validated revenue benchmarks, which is a critical gap in real estate where agent volume drives success. Litigation notes in the FDD highlight termination disputes and non-compete breaches, pointing to potential operational friction.
Economics start with a $25,000 franchise fee and $47,250-$227,500 total investment, scalable for single or multi-outlet brokers targeting residential/commercial deals. Ongoing fees skip royalties but hit with 2% brand/ad fund on agent/transaction fees, plus $603 per agent monthly (minimum $1,200/month)—a fee structure tying costs directly to your team's size, rewarding growth but punishing slow starts. Only 1 SBA loan on record at $103,000 average underscores limited debt financing appeal, likely due to the asset-light model. For brokers eyeing tech-driven branding without heavy upfront royalties, this could scale fast in hot markets, but without Item 19, you're betting on unproven averages amid transfer churn.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How REALTY ONE GROUP Compares
Key Insights
- Top 10 largest franchise system in Real Estate Brokerage
- One of the lowest SBA loan default rates in Real Estate Brokerage
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
REALTY ONE GROUP Current | $47K – $228K | $25K | 0.0% | 410 |
| Century 21 Real Estate LLC | $35K – $279K | $25K | 6.0% | 1,734 |
| Century 21 Real Estate | $36K – $286K | $25K | 6.0% | 1,685 |
| SOTHEBY'S INTERNATIONAL REALTY | $47K – $332K | $25K | 6.0% | 672 |
| ERA | $33K – $260K | $25K | 6.0% | 444 |
| ERA | $34K – $267K | $25K | N/A | 434 |
Real Estate Brokerage Average 21 franchises | $49K – $295K | $25K | 5.4% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 21 Real Estate Brokerage franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+31 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for REALTY ONE GROUP franchisees (2017 – 2017)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
1 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
459 franchisee contacts on file from official FDD filings.
459 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Termination disputes and breach of non-competition covenants
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a REALTY ONE GROUP franchise ranges from $47,250 to $227,500. This includes a franchise fee of $25,000. Ongoing royalty fees are 0.0% of gross sales.
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