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Sparkle Squad
Sparkle Squad franchises provide residential and commercial window cleaning services up to 60 feet, gutter cleaning, screen cleaning, house washing, pressure washing, soft washing, and holiday lighting and décor services. The business model involves granting franchises to operators who use the franchisor's proprietary systems, standards, marketing programs, and back-office support to deliver these mobile services within exclusive territories. The target market includes homeowners, general population consumers, and commercial properties seeking exterior cleaning and beautification.
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Franchise Costs
10% royalty + 5% Centrally Managed Media Fund + $150/mo technology fee (scheduled increase to $250, max $500/mo) + $96/wk National Marketing Fund (starts year 3) + 5% Back Office Support Fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataSparkle Squad Franchise Analysis
Imagine scaling a mobile cleaning empire from New Jersey's suburbs, tackling skyscraper windows up to 60 feet and twinkling holiday displays that light up neighborhoods. Sparkle Squad, franchising since 2023 under LD Parent, Inc., blends everyday maintenance like pressure washing with seasonal spikes in décor services. Without Item 19 disclosure, growth projections and a lone SBA loan trace a tale of bold ambition—but can this squad's sparkle outshine the competition?
Financial entry demands a $50,000 franchise fee atop a total initial investment of $161,392 to $185,167, per Item 7 in the 2025 FDD, covering vehicles, equipment for high-reach work, and initial marketing. Ongoing fees stack up: 10% royalty on gross sales, 5% centrally managed media fund, plus a $150/month technology fee (rising to $250, capped at $500), $96/week national marketing fund starting year three, and 5% back-office support fee. Item 19's absence means no official revenue or profit figures, forcing buyers to scrutinize alternatives like the single SBA loan on record averaging $208,900—suggesting limited but substantial financing for early adopters in this nascent system.
With 37 locations and 48 projected new units, Sparkle Squad signals aggressive expansion in residential and commercial exterior services, targeting homeowners and properties via exclusive territories. The model's mobile nature keeps overhead low, but layered fees could squeeze margins without sales transparency. Prospective buyers should dig into FDD Items 20-21 for closure trends, validate territory potential against local demand for gutter-to-lights services, and probe the parent company's track record beyond one SBA deal to gauge if this 2023 upstart delivers enduring shine.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Sparkle Squad Compares
Key Insights
- Higher than average SBA loan default rate in Cleaning Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Sparkle Squad Current | $161K – $185K | $50K | 10.0% | 37 |
| COVERALL COMMERCIAL CLEANING FRANCHISE | $18K – $64K | $16K | 5.0% | 5,669 |
| VCS BUSINESS | $14K – $37K | $5K | 6.0% | 1,914 |
| THE MAIDS | $82K – $160K | $57K | 6.9% | 1,517 |
| Chem-Dry | $119K – $265K | $36K | 7.0% | 1,099 |
| MERRY MAIDS | $127K – $170K | $55K | 7.0% | 802 |
Cleaning Services Average 78 franchises | $177K – $370K | $46K | 7.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 78 Cleaning Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Sparkle Squad franchisees (2025 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
1 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
36 franchisee contacts on file from official FDD filings.
36 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Sparkle Squad franchise ranges from $161,392 to $185,167. This includes a franchise fee of $50,000. Ongoing royalty fees are 10.0% of gross sales.
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