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AMERICA'S SWIMMING POOL COMPANY

AMERICA'S SWIMMING POOL COMPANY

ASP - AMERICA’S SWIMMING POOL COMPANY franchises provide swimming pool cleaning, maintenance, renovation, construction, and related services and products for pools, fountains, lagoons, and other bodies of water. The business operates under a proprietary system including standardized operations, training programs, customer service standards, and proprietary software like Pool Ops. They target individual homeowners and commercial businesses in a competitive, seasonal market.

Since 2006ServicesColumbia, MDAuthority Brands, Inc. (indirect parent; ultimate majority owner: Funds advised by Apax Partners, LLP)www.ASPpoolco.com
2024 FDDItem 19 Available

Disclaimer: This information was extracted using AI from public Franchise Disclosure Documents and should be independently verified. This is not financial or legal advice. Always review official FDD filings before making investment decisions.

Overview

Investment
$84,395 - $207,368
Franchise Fee
$40,000
Locations
375

Financial Requirements

Franchise Fee$40,000
Initial Investment Range$84,395 - $207,368
Royalty Rate7.00%
Brand Fund1.00%
Fixed Monthly Fees$876 - $876

Tiered royalty (7% on first $100k gross revenue, 6% to $250k, 5% above) + 1% brand fund + $876/mo base technology/website/call center fees

Franchise Stats

Franchise Locations375
Corporate Locations0
States Operating27
Franchising Since2006
FDD Year2024

Financial Performance

Item 19 Financial Performance

Average Gross Revenue
$858,121.75
Median Gross Revenue
$588,095
EBITDA Margin
13.41%
Top Quartile Revenue
$1,868,963
Bottom Quartile Revenue
$206,727
Average Net Profit
$106,476
Average Gross Profit
$551,026.5
Average EBITDA
$115,062.25

Data Based On: Data for gross revenue, gross profit, net profit, and EBITDA is based on 108 franchised territories in operation for the entire 2023 fiscal year that reported a profit and loss statement through QuickBooks. Median gross revenue is based on 121 territories for 2023.

* Average gross revenue, average gross profit, and average EBITDA were calculated as weighted averages across four quartiles (each with 27 territories, total 108 territories) from Table 5. The weighted average was derived by summing the average for each quartile and dividing by 4, as each quartile contained an equal number of territories. Average net profit was taken directly from the 'TOTAL SYSTEM' row in Table 4 for 108 territories. EBITDA margin percentage was calculated as average_ebitda / average_gross_revenue. Revenue top quartile and revenue bottom quartile are the 'Total Average Gross Revenue' from Quartile 1 and Quartile 4, respectively, as presented in Table 5. Median gross revenue was taken from the 'TOTAL SYSTEM' row of Table 3, which is based on 121 territories for 2023, while other averages are based on 108 territories (Tables 4 and 5).

Extracted Item 19 Section

How AMERICA'S SWIMMING POOL COMPANY Compares to Other Home Services Franchises

Key Insights

  • Lower investment than 78% of Home Services franchises
FranchiseInvestment RangeFranchise FeeRoyaltyLocations
AMERICA'S SWIMMING POOL COMPANY
Current
$84K - $207K$40K7.0%375
MERRY MAIDS$127K - $166K$55K7.0%933
HOLIDAY LIGHTING HEROES$150K - $177K$127K10.0%653
SIGN GYPSIES$4K - $5K$1KN/A587
MOSQUITO AUTHORITY$54K - $128K$45K10.0%546
Culligan$130K - $814K$40K2.0%460
Home Services Average
129 franchises
$144K - $289K$53K7.0%-

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 129 Home Services franchises by location count.

Locations & Growth

Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2023)

Outlets by state across the United States

Top States by Outlet Count
1FL
68
2TX
66
3GA
40
4AZ
26
5SC
21
6NJ
20
7AL
17
8TN
14
9NY
12
10MO
11
11NC
11
12OK
11
13VA
10
14LA
9
15MI
6

+11 more states

Franchisee Contacts

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Due Diligence

Litigation (Item 3)

Franchisee Litigation Cases1

Litigation by franchisor for breach of contract/collections against a franchisee.

Bankruptcy (Item 4)

Bankruptcy HistoryNo

No bankruptcy history reported in the FDD.

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
20
Non-Renewals
0
Reacquired by Franchisor
0
Ceased Operations (Other)
7
System Transfers
23
Sold to Franchisees
0
Projected New Franchises
31

Frequently Asked Questions

How much does it cost to open a AMERICA'S SWIMMING POOL COMPANY franchise?

The total initial investment to open a AMERICA'S SWIMMING POOL COMPANY franchise ranges from $84,395 to $207,368. This includes a franchise fee of $40,000. Ongoing royalty fees are 7.0% of gross sales.

How much revenue does a AMERICA'S SWIMMING POOL COMPANY franchise make?

According to the 2024 FDD, the average gross revenue for a AMERICA'S SWIMMING POOL COMPANY franchise is $858,121.75. The median revenue is $588,095.

How many AMERICA'S SWIMMING POOL COMPANY franchise locations are there?

As of the 2024 FDD, AMERICA'S SWIMMING POOL COMPANY has 375 franchise locations. The company has been franchising since 2006.

Is AMERICA'S SWIMMING POOL COMPANY a good franchise to buy?

AMERICA'S SWIMMING POOL COMPANY shows several positive indicators: established brand with 375+ locations, transparent financial performance data (Item 19). However, franchise success depends on many factors including location, local market conditions, and owner involvement. We recommend speaking with existing franchisees and consulting with a franchise attorney before making a decision.

Interested in AMERICA'S SWIMMING POOL COMPANY?

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