BAR METHOD

BAR METHOD

The Bar Method franchise allows operators to open fitness studios offering barre-based exercise classes using proprietary and non-proprietary techniques to provide targeted fitness training that sculpts muscles, burns fat, and improves stamina in an attractive atmosphere. Studios follow a system of strength exercises, stretches, and may offer enhanced classes incorporating elements like yoga, while also selling fitness apparel and retail items. The primary target market is women aged 25-65, though it appeals to men and women of various ages competing in the broader fitness industry including gyms, yoga, Pilates, and boutique studios.

73
Locations
$304K–$511K
Investment
Since 2008
Franchising
Health & FitnessWoodbury, MNPurpose Brands Holdings, LLCwww.barmethod.comDisclaimer

Franchise Costs


Franchise Fee
$42,500
Item 5 of FDD
Initial Investment Range
$304,304 $511,232
Low: $304,304High: $511,232
Item 7 of FDD
Royalty Rate
6.00%
of gross sales
Brand Fund
2.00%
Item 6 of FDD
Fixed Monthly Fees
$429 – $429
Item 6 of FDD

6% royalty + 2% marketing fund + $429/mo technology fee

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
Median Gross Revenue
$0
Top Quartile Revenue
$0
Bottom Quartile Revenue
$0

Data Based On: Data based on 71 franchised Bar Method Studios that were open and operating for the entire 12-month period ended February 28, 2025, excluding 3 studios that permanently closed.

* All financial metrics are directly extracted from the 'Total Gross Revenue' table on Page 2, which presents data for 71 franchised studios operating for the 12-month period ended February 28, 2025. The document explicitly states (on Page 5) that cost of sales, operating expenses, or other costs that must be deducted to calculate net income or profit are not reflected in the provided gross revenue information, thus net income, net profit, EBITDA, and estimated profit ranges cannot be determined.

Extracted Item 19 Section

How BAR METHOD Compares


Key Insights

  • Lower than average SBA loan default rate in Specialized Fitness
FranchiseInvestmentFeeRoyaltyLocations
BAR METHOD
Current
$304K – $511K$43K6.0%73
JAZZERCISE$2K – $3K$1K20.0%5,251
F45 Training$294K – $719K$60K7.0%789
Stretch Lab$269K – $610K$65K8.0%485
Stretch Zone$139K – $320K$60K7.0%377
BRITISH SWIM SCHOOL$122K – $168K$60K10.0%258
Specialized Fitness Average
35 franchises
$316K – $642K$51K7.5%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 35 Specialized Fitness franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1CA
26
2NJ
10
3TX
7
4NY
6
5IL
4
6FL
3
7CT
2
8KS
2
9MA
2
10OR
2
11WA
1
12HI
1
13MD
1
14MO
1
15NC
1

+7 more states

SBA Loan History


Historical SBA 7(a) loan data for BAR METHOD franchisees (20122025)

Total Loans
56
Average Loan
$342,527
Total Volume
$19.2M
Default Rate
12.5%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


73 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

73 Contacts Available

Unlock all BAR METHOD franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases1

Arbitration by franchisee alleging misrepresentations in Item 19 financial disclosures and oral representations inducing franchise purchases, with franchisor counterclaims for breach of contract, abandonment, and post-termination obligations.

Bankruptcy (Item 4)

Bankruptcy HistoryYes

CEC Entertainment (prior employer of CEO Thomas Leverton) filed Chapter 11 on June 24, 2020. Family Christian, LLC (prior employer of CFO R. John Pindred) filed Chapter 11 on February 11, 2015.

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
1
Non-Renewals
1
Reacquired
0
Ceased Ops
0
Transfers
3
Sold to Franchisees
0
Projected New
2

Frequently Asked Questions


The total initial investment to open a BAR METHOD franchise ranges from $304,304 to $511,232. This includes a franchise fee of $42,500. Ongoing royalty fees are 6.0% of gross sales.

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ANYTIME FITNESS
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