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BODY20
BODY20 franchises fitness training studios that offer full body training exercises utilizing state-of-the-art electro muscle stimulation (EMS) technology and equipment from retail outlets under the BODY20 trademarks. Franchisees operate studios of approximately 1,000 to 1,600 square feet, providing sessions to health and fitness enthusiasts through a system including specific designs, equipment, training, and business methods. The business model targets the emerging market for EMS-based fitness services amid competition from other health clubs.
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Franchise Costs
Financial Performance
Item 19 Financial Performance
Data Based On: 9 franchised studios open for the entire 2023 calendar year, excluding the Express Studio and the Mizner Transition Studio, as presented in Table 4.
* Average gross revenue calculated as a weighted average of the Top, Middle, and Bottom Studios segments from Table 4: (3 units × $59,763.33 + 3 units × $43,375.51 + 3 units × $34,429.92) / (3 + 3 + 3) = $45,856.25. Median gross revenue is taken from the Median of the Middle Studios segment as per instructions. No information regarding net income, net profit, EBITDA, or expense data was provided to calculate best guess profit ranges.
Extracted Item 19 Section
Avg. Revenue: $45,856
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Unlock financial performance dataBODY20 Franchise Analysis
Electro-muscle stimulation flips the script on traditional gyms, delivering full-body blasts in 20 minutes—BODY20 pioneered this edge since franchising in 2018 from Austin. The 2024 FDD's Item 19 unveils revenue snapshots across its compact studios, hinting at real performance amid the buzz. With breakneck expansion and a few stumbles noted, is this tech gamble primed for your portfolio?
Crack open Item 19: average gross revenues clock $45,856, median $43,389—monthly tallies fitting for 1,000-1,600 sq ft EMS outfits targeting efficiency seekers. The $65,000 franchise fee kicks off a model in a niche battling bigger clubs, backed by headquarters' single corporate proof-of-concept. Growth exploded from 14 franchised locations in 2022 to 43 in 2023 (+207%), hitting 45 franchised now, with 24 new units projected—momentum that screams opportunity but tests operational scalability.
System vitals mix optimism and caution: just 3 terminations and 2 transfers signal mostly steady hands, rare for a young brand. These figures paint BODY20 as a speculative bet with modest topline starts, likely needing 12-18 months to mature amid EMS hype. Prospective buyers, probe Item 7 for full buildout costs (equipment heavy), Item 20 litigation history, and Item 21 for raw franchisee feedback to project cash flow realistically.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How BODY20 Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
BODY20 Current | N/A | $65K | N/A | 45 |
| JAZZERCISE | $2K – $3K | $1K | 20.0% | 5,251 |
| Orangetheory | $765K – $1.1M | $60K | 8.0% | 1,209 |
| F45 Training | $294K – $719K | $60K | 7.0% | 789 |
| Stretch Lab | $269K – $610K | $65K | 8.0% | 485 |
| Stretch Zone | $139K – $320K | $60K | 7.0% | 377 |
Specialized Fitness Average 34 franchises | $314K – $650K | $51K | 7.5% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 34 Specialized Fitness franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
+1 more states
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Unlock location growth dataFranchisee Contacts
207 franchisee contacts on file from official FDD filings.
207 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
BODY20 does disclose financial performance data (Item 19) in their 2024 FDD, including average and median gross revenue figures. Get full access to see the exact revenue numbers and detailed financial breakdown.
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