Brightway Insurance
Brightway Insurance franchises independent insurance agencies that primarily sell, service, and deliver property and casualty insurance policies, with the option to offer other insurance services like life insurance. Franchisees operate Brightway Locations using the franchisor's proprietary systems, technology, back-office support, and access to contracted insurance carriers, where the franchisor acts as the agent of record and pays franchisees a percentage of commissions received. The target market is the general public seeking insurance products in a competitive landscape including other independent, captive, and national agencies.
Disclaimer: This information was extracted using AI from public Franchise Disclosure Documents and should be independently verified. This is not financial or legal advice. Always review official FDD filings before making investment decisions.
Overview
Financial Requirements
No traditional royalty or brand fund (franchisor retains 20% of new business commissions + 50% of renewal commissions). Monthly technology fees: $200/location + $209/active user + $75/inactive user + $90/Fusion user (cap $450/month).
Franchise Stats
Financial Performance
Item 19 Financial Performance
Data Based On: 270 Brightway Locations that commenced operations prior to December 31, 2023, and were open and operating for the entire 2024 calendar year, grouped by the number of Producers during the 2024 calendar year.
* Calculated weighted average gross revenue: (119 units × $93,737 + 41 units × $244,388 + 110 units × $906,320) / 270 total units = $447,665.97. Calculated weighted median gross revenue: (119 units × $45,908 + 41 units × $169,309 + 110 units × $655,298) / 270 total units = $312,916.67. Calculated weighted top 25% average revenue: (119 units × $266,014 + 41 units × $605,220 + 110 units × $2,082,043) / 270 total units = $1,057,386.73. Calculated weighted bottom 25% average revenue: (119 units × $10,967 + 41 units × $19,084 + 110 units × $196,604) / 270 total units = $87,829.47. Data derived from Table 1 'Gross Commission Revenue Generated by Brightway Locations by Producer Count (2024)' and producer counts from Footnote 2 for Table 1.
Extracted Item 19 Section
How Brightway Insurance Compares to Other Business Services Franchises
Key Insights
- Lower investment than 88% of Business Services franchises
- Lower than average SBA loan default rate in Business Services
| Franchise | Investment Range | Franchise Fee | Royalty | Locations |
|---|---|---|---|---|
Brightway Insurance Current | $23K - $137K | $35K | N/A | 338 |
| Bimbo Foods Bakeries Distribution, LLC | $14K - $607K | N/A | N/A | 6,454 |
| THE UPS STORE (TRADITIONAL) | $216K - $609K | $30K | 5.0% | 4,500 |
| JACKSON HEWITT TAX SERVICE | $71K - $105K | $25K | 15.0% | 2,744 |
| CRUISE PLANNERS | $2K - $21K | $11K | 3.0% | 2,655 |
| SERVPRO (UNIT) | $259K - $380K | $100K | 10.0% | 2,286 |
Business Services Average 187 franchises | $118K - $285K | $46K | 10.4% | - |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 187 Business Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+24 more states
SBA Loan History
Historical SBA 7(a) loan data for Brightway Insurance franchisees (2015 - 2017)
Loans by Year
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
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Due Diligence
Litigation (Item 3)
Breach of contract, fraud, and deceptive trade practices claims by a franchisee regarding a franchise addendum for additional insurance products.
Bankruptcy (Item 4)
No bankruptcy history reported in the FDD.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
How much does it cost to open a Brightway Insurance franchise?
The total initial investment to open a Brightway Insurance franchise ranges from $23,325 to $136,900. This includes a franchise fee of $35,000.
How much revenue does a Brightway Insurance franchise make?
According to the 2025 FDD, the average gross revenue for a Brightway Insurance franchise is $447,665.97. The median revenue is $312,916.67.
How many Brightway Insurance franchise locations are there?
As of the 2025 FDD, Brightway Insurance has 338 franchise locations. The company has been franchising since 2008.
Can you get an SBA loan for a Brightway Insurance franchise?
Yes, SBA loans are available for Brightway Insurance franchises. Historical data shows 11 SBA 7(a) loans have been approved for Brightway Insurance franchisees, with an average loan amount of $137,673. The historical default rate is 18.2%.
Is Brightway Insurance a good franchise to buy?
Brightway Insurance shows several positive indicators: established brand with 338+ locations, transparent financial performance data (Item 19). However, franchise success depends on many factors including location, local market conditions, and owner involvement. We recommend speaking with existing franchisees and consulting with a franchise attorney before making a decision.
Interested in Brightway Insurance?
Talk to a franchise advisor to get personalized guidance and learn if Brightway Insurance is the right fit for you.
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