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CR3 American Exteriors (Unit)
CR3 American Exteriors is a franchise that offers, sells, and performs roofing and remodeling services, including roofing, gutter systems, exterior siding, window and door replacement, and other approved products and services, for commercial and residential customers within defined territories. Franchisees operate using the franchisor's proprietary business methods, system, and marks to maintain standards of quality, integrity, and respect. The target market includes property owners, managers, and individuals responsible for construction, maintenance, or repair of commercial or residential properties in a highly competitive, seasonal construction industry.
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Franchise Costs
6% royalty (or $2,000 min) + 1% ad fund + $1,000/mo technology fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataCR3 American Exteriors (Unit) Franchise Analysis
Picture a fresh entrant shaking up the home improvement scene with roofing, siding, and remodels for homes and businesses—CR3 American Exteriors launched franchising in 2022 from Virginia Beach. Their FDD teases aggressive territory-based expansion in a seasonal market, backed by proprietary systems for quality control. But with no Item 19 financial performance reps, does this rocket-like trajectory hide pitfalls or promise outsized returns for early adopters?
Item 7 lays out the initial investment from $77,000 to $222,300, covering the $40,000 franchise fee, real estate, equipment, inventory, and three months' operating capital—lean for home services, letting you launch without massive overhead. Ongoing fees hit 6% royalties (minimum $2,000/month), 1% brand fund, plus a flat $1,000 monthly tech fee, totaling around 7-8% of sales depending on volume. At 12 franchise units and 4 corporates, the system jumped from 8 locations in 2023 to 12 in 2024—a clean 50% growth spurt—while eyeing 14 new units, signaling franchisor momentum in a competitive field.
Without Item 19, you're blind on average revenues or profits, forcing reliance on FDD Items 20-21 for health checks: low terminations and transfers so far fit a newbie brand, but validate with discovery day. This setup suits hands-on operators in high-demand exteriors markets, where territories protect against cannibalization—potentially strong cash flow if you nail storm-season leads. For $77K entry, the upside looks real if growth sustains, but scout local competition and weather risks before signing.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How CR3 American Exteriors (Unit) Compares
Key Insights
- Lower investment than 83% of Home Improvement franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
CR3 American Exteriors (Unit) Current | $77K – $222K | $40K | 6.0% | 12 |
| BUDGET BLINDS | $101K – $211K | $20K | 3.5% | 1,366 |
| Koala Insulation | $195K – $242K | $50K | 6.5% | 333 |
| Five Star Bath Solutions | $162K – $334K | $60K | 6.0% | 306 |
| CERTA PROPAINTERS | $171K – $321K | $65K | N/A | 303 |
| FCI | $184K – $249K | $55K | 5.0% | 288 |
Home Improvement Average 64 franchises | $139K – $246K | $51K | 6.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 64 Home Improvement franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
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Unlock location growth dataFranchisee Contacts
27 franchisee contacts on file from official FDD filings.
27 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a CR3 American Exteriors (Unit) franchise ranges from $77,000 to $222,300. This includes a franchise fee of $40,000. Ongoing royalty fees are 6.0% of gross sales.
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