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Gameday Men's Health
Gameday Men's Health franchises enable operators to open and manage medical clinics offering specialized non-critical healthcare services to men, including hormone replacement therapy, erectile dysfunction treatments, vitamin wellness therapies, weight management, physicals, and related goods and medications, often via membership plans. The business model supports single-unit franchises or area development agreements for multiple clinics (up to ten) under either Direct Clinic Ownership (DCO) or Management Services Organization (MSO) models, depending on state laws governing the corporate practice of medicine. The target market is adult men seeking convenient, in-person wellness and healthcare services in exclusive territories.
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Franchise Costs
6% royalty + 2% brand development fee + $2,000/mo local advertising requirement + $1,250/mo digital marketing fee + $1,250/mo telehealth marketing fee + $250/mo technology maintenance fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataGameday Men's Health Franchise Analysis
Men's wellness clinics are surging in demand, and Gameday Men's Health has ridden that wave with breakneck franchise growth since 2022. FDD disclosures on expansion and a robust SBA loan history point to real traction, yet the lack of Item 19 earnings data keeps the full picture elusive. Does this specialized model offer the stability to back its hype, or is the rocket ride too volatile?
Item 7 lays out the financial commitments clearly: a $49,500 franchise fee kicks off an initial investment ranging $224,575 to $410,496 for a single unit, scaling for area developments up to ten clinics under DCO or MSO structures to navigate state medical practice laws. Royalties hit 6% of gross sales, plus 2% into the brand fund, layered with mandatory monthly outlays—$2,000 for local advertising, $1,250 digital marketing, another $1,250 telehealth marketing, and $250 technology maintenance. Without Item 19, there's no official revenue or profit benchmarks, forcing buyers to probe FDD Item 20 for unit performance trends and lean on the 144 SBA loans averaging $210,449 as a proxy for operator financing confidence.
The system's vitality screams expansion: just 15 franchise locations in 2023 ballooned to 257 by 2024—a mind-blowing 1613% surge—alongside 5 corporate spots, with 278 new units projected. Exclusive territories target adult men craving convenient hormone therapy, ED treatments, and wellness memberships, differentiating from general healthcare. This velocity signals hot demand in a niche underserved by traditional medicine, but prospective buyers must dissect FDD Items 20-21 for closure rates, renewals, transfers, and any litigation red flags to gauge if the growth trajectory holds or risks oversaturation.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Gameday Men's Health Compares
Key Insights
- #1 largest franchise system in Healthcare Services
- One of the lowest SBA loan default rates in Healthcare Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Gameday Men's Health Current | $225K – $410K | $50K | 6.0% | 257 |
| ELLIE MENTAL HEALTH | $392K – $680K | $60K | 7.5% | 255 |
| ASSISTING HANDS (UNIT) | $98K – $181K | $55K | 5.0% | 232 |
| Interim Healthcare | $156K – $239K | $75K | 5.5% | 226 |
| Vital Care | $556K – $1.0M | $60K | 19.3% | 108 |
| Success On The Spectrum | $339K – $869K | $45K | 5.0% | 74 |
Healthcare Services Average 24 franchises | $217K – $492K | $58K | 6.8% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 24 Healthcare Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+22 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Gameday Men's Health franchisees (2023 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
144 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
486 franchisee contacts on file from official FDD filings.
486 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Gameday Men's Health franchise ranges from $224,575 to $410,496. This includes a franchise fee of $49,500. Ongoing royalty fees are 6.0% of gross sales.
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