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GOLD'S GYM
Gold's Gym franchises allow operators to run branded health clubs offering a full array of fitness amenities, including cardio and resistance training equipment, group fitness classes, personal training, locker rooms, and a pro shop selling clothing, supplements, nutritional products, and other items. Optional services like kids’ clubs, smoothie bars, and specialized studio programs (e.g., Gold’s Fit and Gold’s Burn) may also be available. The business model centers on franchising these standardized facilities to target health-conscious consumers and fitness enthusiasts seeking comprehensive gym experiences.
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Franchise Costs
5% royalty + 2% marketing contribution
Financial Performance
Item 19 Financial Performance
Data Based On: Data for 150 franchised facilities and 51 affiliate-owned facilities (total 201 facilities) included in the 2024 Measurement Period data set. This data set excludes facilities open for fewer than 12 months, those not delivering full revenue statements, or those temporarily closed, ensuring only 'mature' and fully reported facilities are included.
* All gross revenue figures are directly extracted from the '2024 Measurement Period' tables for 'Franchised Facilities'. Profit and EBITDA related metrics for franchised units cannot be extracted because the document explicitly states in Part II that expense data and associated profit/EBITDA figures are only provided for affiliate-owned facilities, not for franchised facilities.
Extracted Item 19 Section
Avg. Revenue: $1,963,000
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Unlock financial performance dataGOLD'S GYM Franchise Analysis
Gold's Gym, the legendary brand behind bodybuilding icons, faces a pivotal moment in franchising as its latest FDD reveals mixed signals on stability and opportunity. Item 19 earnings data paints a picture of solid revenue potential, while SBA loan records and system metrics hint at underlying challenges. Can this fitness powerhouse deliver the returns to justify its hefty price tag, or do the footnotes hold the real story?
Item 7 outlines a steep entry: $40,000 franchise fee plus $1,793,500-$4,537,000 total investment, far above category norms like Anytime Fitness under $800K, covering buildout for full-service gyms with classes, training, and pro shops. Ongoing fees hit 7% (5% royalty, 2% ad fund), standard for health clubs but pressuring margins on median $1,743,000 gross sales—avg $1,963,000 suggests top performers thrive. With bankruptcy history noted in disclosures, prospective investors must scrutinize parent RSG Group's backing since 2021 acquisition.
System health shows stagnation: 159 franchised units (52 corporate) grew just +1% from 158 in 2023, with 11 projected openings signaling modest expansion. Low activity—1 termination, 4 non-renewals, 1 transfer—implies stability, bolstered by 50 SBA loans averaging $1,252,124 and rare 2% default rate versus industry 15-20%. For deep-pocketed operators targeting premium fitness markets, revenues support viability if occupancy and retention hit marks; otherwise, high fixed costs amplify risks in a crowded gym sector.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How GOLD'S GYM Compares
Key Insights
- Higher investment than 100% of Health & Wellness Centers franchises
- #2 largest franchise system in Health & Wellness Centers
- Lower than average SBA loan default rate in Health & Wellness Centers
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
GOLD'S GYM Current | $1.8M – $4.5M | $40K | 5.0% | 159 |
| Club Pilates | $385K – $839K | $65K | 8.0% | 1,029 |
| OSTEOSTRONG | $276K – $616K | $35K | 7.0% | 153 |
| HEALTHSOURCE CHIROPRACTIC | $310K – $535K | $60K | 7.0% | 130 |
| HEALTHSOURCE CHIROPRACTIC | $83K – $635K | $60K | 7.0% | 129 |
| Perspire Sauna Studio | $566K – $990K | $50K | 7.0% | 66 |
Health & Wellness Centers Average 17 franchises | $599K – $1.3M | $65K | 7.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 17 Health & Wellness Centers franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+8 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for GOLD'S GYM franchisees (2010 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
50 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
192 franchisee contacts on file from official FDD filings.
192 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
Predecessor and certain of Predecessor’s parents and affiliates filed Chapter 11 on May 4, 2020.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a GOLD'S GYM franchise ranges from $1,793,500 to $4,537,000. This includes a franchise fee of $40,000. Ongoing royalty fees are 5.0% of gross sales.
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