GOOSEHEAD INSURANCE

GOOSEHEAD INSURANCE

Goosehead Insurance Agency franchises enable operators to run insurance agencies offering property and casualty insurance products, such as homeowners, automobile, boat, recreational vehicle, and umbrella policies, primarily to individuals and small businesses, with options for life and commercial insurance if approved and licensed. The business model utilizes a proprietary system including centralized back-office services for client management, technology platforms, carrier relationships for commissions, and marketing support. The target market consists of individuals and small businesses seeking insurance from a variety of approved carriers.

1,103
Locations
Since 2011
Franchising
ServicesWestlake, TXGoosehead Insurance Holdings, LLCwww.goosehead.comDisclaimer

Franchise Costs


Franchise Fee
$50,000
Item 5 of FDD
Initial Investment Range
N/A
Item 7 of FDD
Royalty Rate
20.00%
of gross sales
Brand Fund
2.00%
Item 6 of FDD
Fixed Monthly Fees
$590 – $590
Item 6 of FDD

20% royalty on initial term Gross Revenues + 50% on renewal term Gross Revenues (subject to escalating minimum monthly royalty starting at $600) + up to 2% marketing contribution + $590/mo technology fee for first user ($420 per additional user).

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
Median Gross Revenue
$0
Top Quartile Revenue
$0
Bottom Quartile Revenue
$0

Data Based On: 1,525 franchise producers, representing 1,005 franchised businesses, who operated during our entire 2024 fiscal year (January 1, 2024 to December 31, 2024) and met certain criteria.

* Average gross revenue, revenue top quartile, and revenue bottom quartile are weighted averages calculated from the 'GROSS REVENUE PER FRANCHISE PRODUCER (2024)' table on Page 1, using producer counts for each tenure group from Page 3 (311 for 1 year, 306 for 2 years, 908 for 3+ years, total 1525 producers). - Weighted average gross revenue: (311*$113,420 + 306*$151,246 + 908*$325,137) / 1525 = $247,068.39. - Weighted average of top 25% revenue: (311*$239,585 + 306*$299,604 + 908*$671,798) / 1525 = $508,972.03. - Weighted average of bottom 25% revenue: (311*$29,512 + 306*$45,422 + 908*$99,864) / 1525 = $74,592.71. Median gross revenue is a weighted average of the median gross revenues for each tenure group provided in the text on Page 3 (3.a, 4.a, 5.a): - Weighted average median gross revenue: (311*$86,146 + 306*$128,021 + 908*$248,707) / 1525 = $191,338.88. Net income, net profit, EBITDA, and profit estimates (best_guess_profit_low/high) are not provided because Item 19 explicitly states that the figures do not reflect the costs of operating the franchised business (Page 4, point 6). While some expenses like royalty fees (20-50% of gross revenues) and software fees ($420-$590 per user) are mentioned, the majority of other listed operating costs are not quantified, making a reliable profit estimation impossible without making significant unsupported assumptions.

Extracted Item 19 Section

How GOOSEHEAD INSURANCE Compares


FranchiseInvestmentFeeRoyaltyLocations
GOOSEHEAD INSURANCE
Current
N/A$50K20.0%1,103
Bimbo Foods Bakeries Distribution, LLC$14K – $607KN/AN/A6,454
THE UPS STORE (TRADITIONAL)$216K – $609K$30K5.0%4,500
JACKSON HEWITT TAX SERVICE$71K – $105K$25K15.0%2,744
CRUISE PLANNERS$2K – $21K$11K3.0%2,655
SERVPRO (UNIT)$259K – $380K$100K10.0%2,286
Business Services Average
188 franchises
$118K – $284K$46K10.4%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 188 Business Services franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1TX
268
2FL
81
3CA
73
4IL
44
5PA
44
6MI
44
7LA
38
8GA
37
9NC
35
10VA
35
11NJ
30
12CO
30
13MO
28
14MD
27
15AZ
26

+31 more states

SBA Loan History


Historical SBA 7(a) loan data for GOOSEHEAD INSURANCE franchisees (20142025)

Total Loans
48
Average Loan
$249,706
Total Volume
$12.0M
Default Rate
2.1%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


1,539 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

1,539 Contacts Available

Unlock all GOOSEHEAD INSURANCE franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases3

Primarily termination disputes, breach of contract claims by former franchisees, and enforcement of post-termination non-compete, non-solicitation, and confidentiality obligations.

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
220
Non-Renewals
0
Reacquired
0
Ceased Ops
127
Transfers
0
Sold to Franchisees
0
Projected New
184

Frequently Asked Questions


According to the 2025 FDD, the average gross revenue for a GOOSEHEAD INSURANCE franchise is $247,068.39. The median revenue is $191,338.88.

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Also includes FDDs for

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H&R BLOCK
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