IRON 24
Iron 24 operates technology-driven fitness centers offering low-cost gym memberships with no contracts or sales pitches, providing 24/7 access to top-quality equipment in a clean, convenient, and welcoming space. The business model emphasizes affordability, accessibility, and a no-pressure environment to attract budget-conscious fitness enthusiasts. It targets the general public seeking reliable, hassle-free gym experiences.
Franchise Costs
7% royalty (min $500/mo) + $600-$800/mo electronic systems fee (varies by cameras/access points)
Financial Performance
Item 19 Financial Performance
Data Based On: Data for 7 outlets (2 franchised, 5 company-owned) in operation through March 31, 2024, combining gross revenue and active membership data.
* The provided gross revenue and membership subscription data (on pages 2 and 3) combines the performance of 2 franchised outlets and 5 company-owned outlets. The 'Location Count' in the tables confirms the aggregate nature of this data, showing up to 7 units contributing. As per the instructions, it is not possible to extract financial performance metrics *only* for individual franchised units from this combined data. Therefore, specific financial metrics have been set to null.
Extracted Item 19 Section
How IRON 24 Compares
Key Insights
- Lower investment than 78% of Fitness Studios franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
IRON 24 Current | $201K – $481K | $39K | 7.0% | 2 |
| Planet Fitness | $1.5M – $5.2M | $20K | 7.0% | 2,298 |
| ANYTIME FITNESS | $459K – $908K | $43K | N/A | 2,290 |
| F45 Training | $349K – $786K | $60K | 7.0% | 751 |
| Pure Barre | $314K – $629K | $60K | 7.0% | 617 |
| HOTWORX | $259K – $878K | $20K | N/A | 578 |
Fitness Studios Average 55 franchises | $425K – $1.0M | $47K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 55 Fitness Studios franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
SBA Loan History
Historical SBA 7(a) loan data for IRON 24 franchisees (2023 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
8 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
8 Contacts Available
Unlock all IRON 24 franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a IRON 24 franchise ranges from $201,050 to $480,750. This includes a franchise fee of $39,000. Ongoing royalty fees are 7.0% of gross sales.
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