MaxStrength Fitness
MaxStrength Fitness franchises individualized one-on-one personal strength training sessions, lasting 20 minutes once or twice per week by appointment only, in distraction-free, temperature-controlled studios designed for high-intensity/low-force protocols tailored to each client's goals and capabilities. Franchisees also offer carefully selected health and fitness products to enhance the training programs. The target market includes affluent families and individuals, professionals and executives aged 45+, stay-at-home parents 45+, and baby boomers 65+ seeking safe, efficient strength training.
Franchise Costs
7% royalty + 2% ad fund + $199/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: Projections based on 2024 calendar year results from two (2) Company-Owned outlets (Westlake and Willoughby) that operate substantially similar to franchised Studios.
* Calculated average gross revenue from Small Studio ($833,773) and Large Studio ($913,918) as ($833,773 + $913,918) / 2 = $873,845.5. Calculated average EBITDA (Projected Earnings) from Small Studio ($263,971) and Large Studio ($216,604) as ($263,971 + $216,604) / 2 = $240,287.5. Projected Earnings are defined as Gross Profit minus adjusted Operating Expenses and Franchisee Costs, and do not subtract depreciation, interest, or taxes, which aligns with the definition of EBITDA. EBITDA margin calculated as average_ebitda / average_gross_revenue = 0.275 (rounded).
Extracted Item 19 Section
How MaxStrength Fitness Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
MaxStrength Fitness Current | $378K – $552K | $55K | 7.0% | 1 |
| Planet Fitness | $1.5M – $5.2M | $20K | 7.0% | 2,298 |
| ANYTIME FITNESS | $459K – $908K | $43K | N/A | 2,290 |
| F45 Training | $349K – $786K | $60K | 7.0% | 751 |
| Pure Barre | $314K – $629K | $60K | 7.0% | 617 |
| HOTWORX | $259K – $878K | $20K | N/A | 578 |
Fitness Studios Average 55 franchises | $425K – $1.0M | $47K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 55 Fitness Studios franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
SBA Loan History
Historical SBA 7(a) loan data for MaxStrength Fitness franchisees (2024 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
5 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
5 Contacts Available
Unlock all MaxStrength Fitness franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a MaxStrength Fitness franchise ranges from $377,900 to $551,770. This includes a franchise fee of $54,900. Ongoing royalty fees are 7.0% of gross sales.
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