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MONSTER TREE SERVICE
Monster Tree Service franchises offer residential and commercial tree services, including tree removal, pruning, land clearing, stump grinding, plant healthcare, and other tree care services. The business model involves franchisees operating under the MONSTER TREE SERVICE brand, using proprietary systems, marks, operations manuals, and support from the franchisor to deliver standardized tree care. They target homeowners, property managers, and commercial clients needing professional arborist and tree maintenance services.
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Franchise Costs
Tiered royalty (6.5% on first $1M gross revenue, declining thereafter) + 1% brand fund + $350/mo website fee + $115-$500/mo CRM + $1,500/yr technology fee.
Financial Performance
Item 19 Financial Performance
Data Based On: 53 franchisees that reported Gross Revenue during the entire 2024 fiscal year.
* Average gross revenue and other metrics were directly taken from the 'Total Group' column in the 'PART TWO' table (pages 4-5), which reports data for 53 franchisees. The weighted average gross revenue calculated from the individual quartile data (14*$2,234,991 + 13*$1,409,739 + 13*$975,148 + 13*$592,713) / 53 = $1,320,729.70, which confirms the 'Total Group' average of $1,320,730. Revenue top quartile is the Average Gross Revenue for Quartile 1. Revenue bottom quartile is the Average Gross Revenue for Quartile 4. Average net profit was derived as Average Gross Profit ($693,649) minus Average Operating Expenses ($494,350) = $199,299, which matches the reported Average EBITDA. Per Note (4) on page 6, EBITDA is defined as Gross Revenue minus Total Expenses (which in this context, based on calculations, is COGS + Operating Expenses). Best guess profit range (low and high) is based on the 'Lowest EBITDA of Franchisees in Group' ($274,163) and 'Highest EBITDA of Franchisees in Group' ($1,012,537) from Page 5.
Extracted Item 19 Section
Avg. Revenue: $1,320,730
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Unlock financial performance dataMONSTER TREE SERVICE Franchise Analysis
A tree service franchise generating buzz with substantial revenue disclosures in Item 19 might seem like a lush opportunity, yet its location count tells a different story of contraction. SBA lending data uncovers an unexpected pattern in financing this high-investment model. What happens when sky-high sales pair with vanishing profitability and a retreating footprint?
Item 7 details the initial investment range of $415,610 to $534,510, including a $49,500 franchise fee, with ongoing fees comprising a tiered royalty starting at 6.5% on the first $1M in gross revenue (declining thereafter), 1% brand fund, $350/month website fee, $115-$500/month CRM, and $1,500/year technology fee. Item 19 reveals average gross revenue of $1,320,730 and median of $1,210,482 across mature units, but the EBITDA margin sits at a stark 0%, with estimated profits swinging wildly from -$274,163 to $1,012,537. This volatility underscores why high top-line figures don't guarantee bottom-line success in a labor-intensive field like arboriculture, where costs for equipment, crews, and insurance can devour margins.
System health metrics from the 2025 FDD paint a cautious picture: 176 locations after an 18% decline from 214 in 2023, 11 terminations, 6 transfers, and just 2 projected new units. SBA records show 94 loans averaging $443,436 with a low 4.3% default rate, suggesting solid borrower credit but limited expansion enthusiasm. Litigation centers on termination disputes, fee collections, and fraud claims, signaling franchisee-franchisor tensions under parent Authority Brands. For investors eyeing home services, the revenue potential tempts, but shrinkage and zero margins demand scrutiny of operational scalability before committing.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How MONSTER TREE SERVICE Compares
Key Insights
- Higher investment than 98% of Home Services franchises
- Lower than average SBA loan default rate in Home Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
MONSTER TREE SERVICE Current | $416K – $535K | $50K | 6.5% | 176 |
| MERRY MAIDS | $127K – $166K | $55K | 7.0% | 933 |
| HOLIDAY LIGHTING HEROES | $136K – $164K | $118K | 10.0% | 672 |
| MOSQUITO AUTHORITY | $54K – $128K | $45K | 10.0% | 546 |
| Culligan | $130K – $814K | $40K | 2.0% | 460 |
| MOSQUITO JOE | $150K – $192K | $43K | 10.0% | 415 |
Home Services Average 136 franchises | $142K – $269K | $52K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 136 Home Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+18 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for MONSTER TREE SERVICE franchisees (2016 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
94 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
77 franchisee contacts on file from official FDD filings.
77 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Primarily termination disputes, non-payment/fee collection matters, and breach of confidentiality with franchisees alleging fraud.
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a MONSTER TREE SERVICE franchise ranges from $415,610 to $534,510. This includes a franchise fee of $49,500. Ongoing royalty fees are 6.5% of gross sales.
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