Sea Love

Item 7 lays out the financial entry: initial investment ranges from $109,000 to $292,250, including a $49,500 franchise fee, making it accessible compared to heavier retail concepts. Ongoing fees from Item 6 include 6% royalties, 2% brand/ad fund, plus a $525 monthly technology fee (scaling to $1,000). Item 19 discloses average gross revenue of $353,318 and median of $406,073 across locations—note the median exceeding the average, signaling a few lower performers pulling down the mean in this young system (franchising since 2022). No net profit figures are provided, but gross sales suggest potential after covering the 8% combined royalty/ad and fixed tech costs.

System health shines in Item 20: franchise locations jumped 83% from 6 in 2023 to 11 in 2024, with 1 corporate unit and 5 projected new units signaling franchisor confidence. Four SBA loans average $175,475, indicating lender interest despite the startup phase. No termination or transfer data raises flags for a nascent brand, but the high-traffic boutique model blending scent experiences with retail could capitalize on personalization trends—watch for validation as the system scales beyond teens.