SHELFGENIE
ShelfGenie franchises operate mobile businesses that market, design, sell, and install customized shelving and storage solutions for cabinets, pantries, closets, garages, and other structures using patented systems. The business model involves granting franchises for these services, with franchisees serving primarily residential customers seeking efficient storage upgrades. As of late 2024, there are over 260 U.S. franchises and additional locations in Canada.
Franchise Costs
Tiered 5-7% license fee (starting at 7% of gross sales, minimum $400/mo per territory) + 2% MAP fund + $300/mo software + $147/mo technology package + $350-450/mo call center + $800/mo bookkeeping (for standard Executive with 2 territories).
Financial Performance
Item 19 Financial Performance
Data Based On: Data from 50 Reporting Franchisees operating a total of 254 SHELFGENIE Businesses/territories during the 2024 Reporting Period.
* Financial performance data was extracted from the '2024 FRANCHISEE GROSS SALES, COST OF GOODS SOLD, GROSS MARGIN, AND ANNUAL REBATE AMOUNT' table across pages 6-8. This table provides data for individual markets/franchisees, including '# of Territories', 'Gross Sales Per Territory', and 'Gross Margin'. - The 'average_gross_revenue' was calculated as a weighted average of 'Gross Sales Per Territory' values, weighted by '# of Territories'. Calculation: (Sum of (Gross Sales Per Territory * # of Territories)) / Total # of Territories. - The 'median_gross_revenue', 'revenue_top_quartile', and 'revenue_bottom_quartile' were calculated from a list of all individual 'Gross Sales Per Territory' values, repeated for each territory within a market. - The 'average_gross_profit' was calculated by first determining the gross profit per territory for each market (Gross Sales Per Territory * Gross Margin) and then computing the weighted average of these values, weighted by '# of Territories'. - 'best_guess_profit_low' and 'best_guess_profit_high' were derived from the minimum and maximum individual Gross Profit per Territory values observed in the dataset, respectively, as no other specific profit ranges or detailed expense breakdowns were provided to estimate a narrower net profit range.
Extracted Item 19 Section
How SHELFGENIE Compares
Key Insights
- Lower than average SBA loan default rate in Home Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
SHELFGENIE Current | $95K – $148K | $70K | 7.0% | 261 |
| MERRY MAIDS | $127K – $166K | $55K | 7.0% | 933 |
| HOLIDAY LIGHTING HEROES | $150K – $177K | $127K | 10.0% | 653 |
| SIGN GYPSIES | $4K – $5K | $1K | N/A | 587 |
| MOSQUITO AUTHORITY | $54K – $128K | $45K | 10.0% | 546 |
| Culligan | $130K – $814K | $40K | 2.0% | 460 |
Home Services Average 130 franchises | $144K – $289K | $53K | 7.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 130 Home Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+19 more states
SBA Loan History
Historical SBA 7(a) loan data for SHELFGENIE franchisees (2015 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
100 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
100 Contacts Available
Unlock all SHELFGENIE franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a SHELFGENIE franchise ranges from $95,050 to $148,100. This includes a franchise fee of $69,500. Ongoing royalty fees are 7.0% of gross sales.
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