BAR METHOD

BAR METHOD

The Bar Method franchise allows operators to open fitness studios offering barre-based exercise classes using proprietary and non-proprietary techniques to provide targeted fitness training that sculpts muscles, burns fat, and improves stamina in an attractive atmosphere. Studios follow a system of strength exercises, stretches, and may offer enhanced classes incorporating elements like yoga, while also selling fitness apparel and retail items. The primary target market is women aged 25-65, though it appeals to men and women of various ages competing in the broader fitness industry including gyms, yoga, Pilates, and boutique studios.

73
Locations
$240K–$491K
Investment
Since 2008
Franchising
Health & FitnessWoodbury, MNPurpose Brands Holdings, LLCwww.barmethod.comDisclaimer

Franchise Costs


Franchise Fee
$42,500
Item 5 of FDD
Initial Investment Range
$240,012 $491,082
Low: $240,012High: $491,082
Item 7 of FDD
Royalty Rate
6.00%
of gross sales
Brand Fund
2.00%
Item 6 of FDD
Fixed Monthly Fees
$429 – $429
Item 6 of FDD

6% royalty + 2% marketing fund + $429/mo technology fee

How BAR METHOD Compares


Key Insights

  • Lower than average SBA loan default rate in Specialized Fitness
FranchiseInvestmentFeeRoyaltyLocations
BAR METHOD
Current
$240K – $491K$43K6.0%73
JAZZERCISE$2K – $3K$1K20.0%5,251
F45 Training$294K – $719K$60K7.0%789
Stretch Lab$269K – $610K$65K8.0%485
Stretch Zone$139K – $320K$60K7.0%377
BRITISH SWIM SCHOOL$122K – $168K$60K10.0%258
Specialized Fitness Average
35 franchises
$314K – $641K$51K7.5%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 35 Specialized Fitness franchises by location count.

SBA Loan History


Historical SBA 7(a) loan data for BAR METHOD franchisees (20122025)

Total Loans
56
Average Loan
$342,527
Total Volume
$19.2M
Default Rate
12.5%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


60 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

60 Contacts Available

Unlock all BAR METHOD franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases1

Arbitration by former franchisee alleging misrepresentations in Item 19 financial disclosures and oral representations inducing purchase of two franchises.

Bankruptcy (Item 4)

Bankruptcy HistoryYes

Thomas Leverton, CEO of parent companies Purpose Brands Holdings, LLC and Purpose Brands Intermediate, LLC, was CEO of CEC Entertainment, Inc. until February 2020; CEC Entertainment filed Chapter 11 on June 24, 2020, plan confirmed December 15, 2020, discharged December 30, 2020.

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
1
Non-Renewals
1
Reacquired
0
Ceased Ops
0
Transfers
3
Sold to Franchisees
0
Projected New
3

Frequently Asked Questions


The total initial investment to open a BAR METHOD franchise ranges from $240,012 to $491,082. This includes a franchise fee of $42,500. Ongoing royalty fees are 6.0% of gross sales.

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