BAR METHOD
The Bar Method franchise allows operators to open fitness studios offering barre-based exercise classes using proprietary and non-proprietary techniques to provide targeted fitness training that sculpts muscles, burns fat, and improves stamina in an attractive atmosphere. Studios follow a system of strength exercises, stretches, and may offer enhanced classes incorporating elements like yoga, while also selling fitness apparel and retail items. The primary target market is women aged 25-65, though it appeals to men and women of various ages competing in the broader fitness industry including gyms, yoga, Pilates, and boutique studios.
Franchise Costs
6% royalty + 2% marketing fund + $429/mo technology fee
How BAR METHOD Compares
Key Insights
- Lower than average SBA loan default rate in Specialized Fitness
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
BAR METHOD Current | $240K – $491K | $43K | 6.0% | 73 |
| JAZZERCISE | $2K – $3K | $1K | 20.0% | 5,251 |
| F45 Training | $294K – $719K | $60K | 7.0% | 789 |
| Stretch Lab | $269K – $610K | $65K | 8.0% | 485 |
| Stretch Zone | $139K – $320K | $60K | 7.0% | 377 |
| BRITISH SWIM SCHOOL | $122K – $168K | $60K | 10.0% | 258 |
Specialized Fitness Average 35 franchises | $314K – $641K | $51K | 7.5% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 35 Specialized Fitness franchises by location count.
SBA Loan History
Historical SBA 7(a) loan data for BAR METHOD franchisees (2012 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
60 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
60 Contacts Available
Unlock all BAR METHOD franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Arbitration by former franchisee alleging misrepresentations in Item 19 financial disclosures and oral representations inducing purchase of two franchises.
Bankruptcy (Item 4)
Thomas Leverton, CEO of parent companies Purpose Brands Holdings, LLC and Purpose Brands Intermediate, LLC, was CEO of CEC Entertainment, Inc. until February 2020; CEC Entertainment filed Chapter 11 on June 24, 2020, plan confirmed December 15, 2020, discharged December 30, 2020.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a BAR METHOD franchise ranges from $240,012 to $491,082. This includes a franchise fee of $42,500. Ongoing royalty fees are 6.0% of gross sales.
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