Playful Pack
Playful Pack franchises operate hospitality businesses providing doggy daycare, overnight and extended boarding, grooming, canine training, and retail of approved products to dog owners and their pets. Franchisees use proprietary marks like PLAYFUL PACK and a system of operations developed by the franchisor and its principals, targeting dog owners seeking comprehensive care services. The business model includes single-unit franchises and multi-unit development agreements within designated marketing areas.
Franchise Costs
6% royalty + 1% brand fund + $500/mo technology fee + up to $199/mo required software fees
Financial Performance
Item 19 Financial Performance
Data Based On: One franchised outlet (Charleston) open for a twelve-month period ended March 31, 2025 (Table 3).
* Gross Sales for the franchised outlet are $543,154 (Table 3). Profit range is estimated using the 'Gross Sales Less Total Disclosed Operating Costs and Expenses Above' percentages from Table 2 (Affiliate-Owned Businesses), which were 'Lowest in Set': 16.47% and 'Highest in Set': 26.27%. best_guess_profit_low = $543,154 * 0.1647 = $89,457.46. best_guess_profit_high = $543,154 * 0.2627 = $142,686.56. Note that the expense percentages are derived from 7 company-owned units, not franchised units.
Extracted Item 19 Section
How Playful Pack Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Playful Pack Current | $286K – $489K | $60K | 6.0% | 1 |
| PSP | $541K – $2.0M | $50K | 3.0% | 502 |
| DOG TRAINING ELITE | $174K – $203K | $110K | 8.0% | 395 |
| POOP 911 | $4K – $26K | N/A | 25.0% | 254 |
| WOOF GANG BAKERY | $184K – $507K | $50K | 7.0% | 236 |
| CAMP BOW WOW | $944K – $1.2M | $50K | 7.0% | 223 |
Pet Services Average 45 franchises | $349K – $710K | $56K | 7.5% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 45 Pet Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
SBA Loan History
Historical SBA 7(a) loan data for Playful Pack franchisees (2025 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a Playful Pack franchise ranges from $286,250 to $489,000. This includes a franchise fee of $60,000. Ongoing royalty fees are 6.0% of gross sales.
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