SCENTHOUND

SCENTHOUND

Scenthound franchises operate Scenters that specialize in basic hygiene and routine wellness care for dogs, focusing on five key areas: skin, coat, ears, nails, and teeth. Services include a proprietary Basic Hygiene Service with double conditioning baths, ear cleaning, nail clipping, and teeth brushing, offered through monthly membership options, add-on treatments like haircuts and flea treatments, and retail products. The business model targets dog owners seeking affordable, regular preventive grooming to promote pet health and well-being.

117
Locations
$328K–$550K
Investment
Since 2019
Franchising
ServicesJupiter, FLScenthound Holdings, LLCwww.scenthound.comDisclaimer

Franchise Costs


Franchise Fee
$49,900
Item 5 of FDD
Initial Investment Range
$328,099 $549,869
Low: $328,099High: $549,869
Item 7 of FDD
Royalty Rate
6.00%
of gross sales
Brand Fund
1.50%
Item 6 of FDD
Fixed Monthly Fees
$675 – $1,134
Item 6 of FDD

6% royalty + up to 1.5% brand fund + $675/mo technology fee. Optional fixed monthly fees include $70/mo Career Plug, $349/mo digital marketing, and $40/mo leadership software.

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
Median Gross Revenue
$0
EBITDA Margin
0%
Top Quartile Revenue
$0
Bottom Quartile Revenue
$0
Average EBITDA
$0

Data Based On: 71 franchised Scenters were open for a full 12 months for the 2024 Reporting Period. 36 of these 71 Scenters reported Net Operating Income data.

* Average gross revenue of $452,732 was provided directly for 71 Scenters and confirmed by calculating the weighted average of the quartile data ((18 units * $690,195 + 18 units * $488,968 + 18 units * $376,733 + 17 units * $243,403) / 71 total units = $452,732.09). Net Operating Income is explicitly stated to exclude Depreciation & Amortization and Interest Expense (Page 9, Section 3.g of Item 19), making it equivalent to EBITDA. The average EBITDA of $86,279 and an EBITDA margin of 16.20% (0.162) are based on a sample of 36 Qualifying Scenters. The calculated EBITDA margin based on the average gross revenue ($531,022 for 36 Scenters) and average EBITDA ($86,279) for these 36 Scenters is $86,279 / $531,022 = 0.16247 or 16.25%, which is consistent with the reported 16.20%. Best guess profit range is not provided as an explicit profit metric (EBITDA) is available.

Extracted Item 19 Section

How SCENTHOUND Compares


Key Insights

  • Top 10 largest franchise system in Pet Services
  • Higher than average SBA loan default rate in Pet Services
FranchiseInvestmentFeeRoyaltyLocations
SCENTHOUND
Current
$328K – $550K$50K6.0%117
PSP$541K – $2.0M$50K3.0%502
DOG TRAINING ELITE$174K – $203K$110K8.0%395
POOP 911$4K – $26KN/A25.0%254
WOOF GANG BAKERY$184K – $507K$50K7.0%236
CAMP BOW WOW$944K – $1.2M$50K7.0%223
Pet Services Average
45 franchises
$349K – $710K$56K7.5%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 45 Pet Services franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1FL
26
2TX
19
3GA
12
4CO
7
5VA
5
6UT
5
7SC
4
8CA
4
9IL
4
10PA
4
11AL
4
12KS
3
13NC
2
14ID
2
15IN
2

+9 more states

SBA Loan History


Historical SBA 7(a) loan data for SCENTHOUND franchisees (20202025)

Total Loans
88
Average Loan
$327,809
Total Volume
$28.8M
Default Rate
0.0%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


156 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

156 Contacts Available

Unlock all SCENTHOUND franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
0
Non-Renewals
0
Reacquired
0
Ceased Ops
0
Transfers
3
Sold to Franchisees
0
Projected New
44

Frequently Asked Questions


The total initial investment to open a SCENTHOUND franchise ranges from $328,099 to $549,869. This includes a franchise fee of $49,900. Ongoing royalty fees are 6.0% of gross sales.

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