ALLOY PERSONAL TRAINING
Alloy Personal Training franchises provide personal training in a group setting delivered by certified instructors under the Alloy name, offering individualized training programs conducted in small groups of up to 6 clients using cutting-edge technology for assessments, customized workouts, progress tracking, and an app for management. Facilities operate in 1,500-2,000 sq ft spaces, typically in strip centers or free-standing locations, and may sell fitness apparel, nutritional products, and related items. The target market is the general public, primarily adults aged 40 and older, competing in the physical fitness industry including gyms and studios.
Franchise Costs
7% royalty + 2% brand development fund + $286/wk technology fee + $50/mo QuickBooks Online
Financial Performance
Item 19 Financial Performance
Data Based On: 28 Franchisee Facilities open for the entire 2024 Measurement Period.
* Average and median gross revenue are directly stated for 28 franchisee facilities, explicitly excluding the affiliate operating facility, which were open for the entire 2024 Measurement Period. No explicit top/bottom quartile revenue figures, net income, net profit, EBITDA, or expense data were provided to allow for profit estimations.
Extracted Item 19 Section
How ALLOY PERSONAL TRAINING Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
ALLOY PERSONAL TRAINING Current | $299K – $541K | $60K | 7.0% | 76 |
| Planet Fitness | $1.5M – $5.2M | $20K | 7.0% | 2,298 |
| ANYTIME FITNESS | $459K – $908K | $43K | N/A | 2,290 |
| F45 Training | $349K – $786K | $60K | 7.0% | 751 |
| Pure Barre | $314K – $629K | $60K | 7.0% | 617 |
| HOTWORX | $259K – $878K | $20K | N/A | 578 |
Fitness Studios Average 55 franchises | $425K – $1.0M | $47K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 55 Fitness Studios franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+10 more states
Franchisee Contacts
161 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
161 Contacts Available
Unlock all ALLOY PERSONAL TRAINING franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a ALLOY PERSONAL TRAINING franchise ranges from $298,650 to $541,120. This includes a franchise fee of $60,000. Ongoing royalty fees are 7.0% of gross sales.
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