Hello Sugar
Hello Sugar franchises operate studios offering full-body waxing, sugaring, optional laser hair removal, and related aesthetic products and services under proprietary trademarks and standards. The business model includes single-unit 'suites' (small rented rooms) or larger 'flagships' (standalone multi-room locations), with options for multi-unit area development in defined territories. They target the general public, particularly adult women, seeking professional cosmetic hair removal in high-traffic salon environments.
Franchise Costs
6% royalty + 1% brand fund + $75/mo technology fee + $230/mo software/remarketing fees
Financial Performance
Item 19 Financial Performance
Data Based On: Data from 2 franchised flagship locations open in 2022 or 2023, itemized in Chart 2.
* Average gross revenue and median gross revenue for franchised flagships calculated from itemized Net Revenue data for Franchise Location #1 ($547,614) and Franchise Location #2 ($418,390) in Chart 2. Average = (547614 + 418390) / 2 = $483,002. Median is also $483,002 for two values. Average net profit (Net Revenue minus Certain Expenses) for franchised flagships calculated from itemized data for Franchise Location #1 ($164,363) and Franchise Location #2 ($99,098) in Chart 2. Average = (164363 + 99098) / 2 = $131,730.50. Best guess profit range uses the minimum and maximum net profit values from the two franchised locations. No quartile data could be calculated due to small sample size. Due to limited image files (Charts 1-5 only), data for franchised suites or more detailed flagship breakdown from Charts 6-28 could not be accessed.
Extracted Item 19 Section
How Hello Sugar Compares
Key Insights
- Top 10 largest franchise system in Personal Care Services
- Higher than average SBA loan default rate in Personal Care Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Hello Sugar Current | $266K – $736K | $50K | 6.0% | 93 |
| COST CUTTERS | $184K – $336K | $40K | 5.0% | 911 |
| COMFORT KEEPERS | $120K – $191K | $55K | 5.0% | 619 |
| PALM BEACH TAN | $639K – $1.0M | $30K | 6.0% | 398 |
| HOUSE OF COLOUR | $33K – $52K | $30K | 4.0% | 312 |
| DRYBAR | $410K – $1.0M | $50K | 7.0% | 176 |
Personal Care Services Average 20 franchises | $416K – $816K | $43K | 5.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 20 Personal Care Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+10 more states
SBA Loan History
Historical SBA 7(a) loan data for Hello Sugar franchisees (2023 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
98 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
98 Contacts Available
Unlock all Hello Sugar franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a Hello Sugar franchise ranges from $266,042 to $736,250. This includes a franchise fee of $50,000. Ongoing royalty fees are 6.0% of gross sales.
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