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TOUCHING HEARTS
Touching Hearts franchises provide high-quality personal care, non-medical in-home care, companionship, care management, and optional ancillary medical and skilled nursing services using the franchisor's proprietary system and trademarks. The business model involves granting franchises to qualified individuals or entities to operate these home healthcare businesses, with initial investments ranging from $84,600 to $147,200. The target market includes older adults, seniors, persons with disabilities, and others with care service needs.
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Franchise Costs
6% service fee (royalty) + up to 2% marketing fund (currently not collected) + $200/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: 62 franchised Businesses open for full year 2024
* Average gross revenue confirmed by calculating weighted average from quartile data in Table 2: (15 units × $2,356,995 + 16 units × $1,214,692 + 16 units × $682,136 + 15 units × $221,605) / 62 total units = $1,113,358.84, which rounds to $1,113,359 as stated in Table 1.
Extracted Item 19 Section
Avg. Revenue: $1,113,359
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Unlock financial performance dataTOUCHING HEARTS Franchise Analysis
Senior care demands are surging, and Touching Hearts taps into that with its in-home personal care model built on proprietary systems since 2007. Item 19 earnings data uncovers performance metrics that punch above many peers in this space, yet the SBA financing track record hints at real-world hurdles some owners face. Can a flat location count mask underlying potential—or expose risks worth probing deeper?
Item 7 lays out the startup math: total investment $84,600-$147,200, driven by a hefty $49,500 franchise fee plus buildout, training, and working capital. Ongoing fees hit 6% of revenue as royalty, up to 2% brand fund (not yet collected), and a flat $200 monthly tech fee. Item 19 financials shine with average gross revenue of $1,113,359 and median $935,595 across comparable units, suggesting solid top-line potential in a recession-resistant niche targeting seniors and disabled clients. But subtract those fees, and profitability hinges on scaling to that median or higher—many units likely clear six figures in owner benefit if expenses stay lean.
The system's 65 locations held steady from 2023 to 2024 (+0% growth), with 15 projected new units and 4 transfers signaling modest activity but no boom. Four SBA loans averaging $147,500 come with a 25% default rate, flagging higher financing risk compared to cleaner systems—lenders see volatility here. For buyers eyeing senior care, Touching Hearts delivers proven revenue disclosure and a lower entry barrier than medical-heavy rivals, but stagnant expansion and loan defaults mean vetting local markets and ops support closely to hit those Item 19 averages.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How TOUCHING HEARTS Compares
Key Insights
- Lower than average SBA loan default rate in Senior Care
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
TOUCHING HEARTS Current | $85K – $147K | $50K | 6.0% | 65 |
| SYNERGY HOME CARE | $80K – $164K | $55K | 5.0% | 626 |
| RIGHT AT HOME | $75K – $119K | $50K | 5.0% | 566 |
| Visiting Angels | $125K – $171K | $65K | 3.0% | 541 |
| SENIOR HELPERS | $149K – $221K | $55K | 5.0% | 355 |
| ALWAYS BEST CARE SENIOR SERVICES | $90K – $146K | $50K | 6.0% | 275 |
Senior Care Average 43 franchises | $159K – $337K | $62K | 5.6% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 43 Senior Care franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+6 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for TOUCHING HEARTS franchisees (2017 – 2019)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
4 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
80 franchisee contacts on file from official FDD filings.
80 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a TOUCHING HEARTS franchise ranges from $84,600 to $147,200. This includes a franchise fee of $49,500. Ongoing royalty fees are 6.0% of gross sales.
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